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Prudential Real Estate and Relocation Services Ranks First for Overall Client Satisfaction in Relocation Managersa? Survey


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NEWARK, N.J.--([ BUSINESS WIRE ])--Prudential Financial, Inc.a™s (NYSE:PRU) Real Estate and Relocation business ranked first among competitors in overall satisfaction in the sixth annual Relocation Managersa™ Survey on International Policy and Service Providersa™ Performance. The survey is designed to obtain evaluations from corporate relocation managers regarding their level of satisfaction with relocation management companies providing international mobility services, and to obtain a broad benchmark understanding of international relocation policy.

"We are proud to lead the industry for overall client satisfaction, particularly in these challenging economic times where performance is such a high priority"

aWe are proud to lead the industry for overall client satisfaction, particularly in these challenging economic times where performance is such a high priority,a said Earl Lee, president of Prudential Real Estate and Relocation Services.

Prudentiala™s net satisfaction rate of 53 percent for overall satisfaction was well above the industry average of 29 percent. Prudential also scored highest for adaptability and flexibility, and providing services at a low cost and price. aCost containment also remains a top concern for companies and theya™re clearly expecting to receive the best value from relocation providers,a Lee added. aProviding cost effective solutions to meet our clientsa™ needs is key.a

The company was also among the leaders in the field of technology, ranking second for data security, integration of technology platforms and interfaces.

The survey was conducted online by Trippel Survey & Research, LLC, among relocation managers nationwide, in March 2010.

Prudential Financial, Inc. (NYSE: PRU), a financial services leader with approximately $693 billion of assets under management as of March 31, 2010, has operations in the United States, Asia, Europe, and Latin America. Prudentiala™s diverse and talented employees are committed to helping individual and institutional customers grow and protect their wealth through a variety of products and services, including life insurance, annuities, retirement-related services, mutual funds, investment management, and real estate services. In the U.S., Prudentiala™s iconic Rock symbol has stood for strength, stability, expertise and innovation for more than a century. For more information, please visit [ www.news.prudential.com ].


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