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Why CEOs Need A New Business Planning Playbook


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  Also in the Forbes CEO newsletter: Trump facilitates deals for Boeing, Moody's downgrade weighs on markets, UnitedHealth Group CEO steps aside as DOJ probe disclosed.

The article by Megan Poinski on Forbes, dated May 19, 2025, discusses the necessity for CEOs to adopt a new business planning playbook in response to rapidly changing global economic conditions. It highlights how traditional business strategies are becoming obsolete due to factors such as technological advancements, shifting consumer behaviors, and geopolitical instability. The article emphasizes the importance of agility, innovation, and sustainability in modern business planning. It suggests that CEOs should focus on developing flexible strategies that can adapt to unforeseen changes, fostering a culture of continuous innovation, and prioritizing sustainable practices to ensure long-term success. The piece also includes insights from industry leaders who stress the need for a proactive approach to these new challenges.

Read the Full Forbes Article at:
[ https://www.forbes.com/sites/meganpoinski/2025/05/19/why-ceos-need-a-new-business-planning-playbook/ ]

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