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Nissan plans to slash 10,000 more jobs as it struggles with China EV competition and Trump's trade war


Published on 2025-05-12 09:40:43 - Fortune
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  • The company -- one of the top 10 automakers by unit sales -- is heavily indebted and engaged in an expensive business restructuring plan.

Nissan Motor Co. plans to cut approximately 10,000 jobs globally as it faces intensified competition in China's electric vehicle (EV) market and potential trade tensions from a possible second Trump administration. The job cuts, which represent about 7% of Nissan's workforce, aim to reduce costs and improve competitiveness amid a challenging market environment. In China, Nissan is struggling to keep up with local EV manufacturers like BYD and NIO, which have captured significant market share. Additionally, the looming threat of increased tariffs and trade barriers under a Trump presidency adds further pressure on Nissan's operations, prompting the company to take decisive action to streamline its operations and focus on more profitable segments.

Read the Full Fortune Article at:
[ https://fortune.com/asia/2025/05/12/nissan-slash-10000-jobs-struggles-china-ev-competition-trump-trade-war/ ]