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Utilizing Local SEO And PR Strategies To Boost Service Businesses

Regional link-building is a long-term strategy that can show a service-based business is an authority in both its region and industry.
The article from Forbes Business Council, published on April 23, 2025, discusses the importance of local SEO and public relations (PR) strategies for service-based businesses looking to enhance their visibility and growth. It emphasizes that local SEO helps businesses appear in search results when potential customers are looking for services in their area, which is crucial for service businesses that rely on local clientele. Key tactics include optimizing Google My Business listings, gathering positive reviews, and using location-specific keywords. On the other hand, PR strategies such as press releases, community involvement, and partnerships with local influencers can build brand reputation and trust. The article suggests that by integrating these strategies, service businesses can significantly improve their local market presence, attract more customers, and ultimately drive growth.

Read the Full Forbes Article at:
[ https://www.forbes.com/councils/forbesbusinesscouncil/2025/04/23/utilizing-local-seo-and-pr-strategies-to-boost-service-businesses/ ]