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Softchoice Corporation: Softchoice Named 'Top Revenue Generator-Over $1 Billion' on VARBiz 500

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^{Published in Business and Finance on Tuesday, June 30th 2009 at 5:45 GMT, Last Modified on 2009-06-30 05:46:23 by Market Wire}  

TORONTO, ONTARIO--(Marketwire - June 30, 2009) - Softchoice (TSX:SO) is delighted to announce it has been recognized as one of North America's largest and most influential solution providers. At a major awards ceremony in New York City, Softchoice secured the 80th spot on the VAR Business 500 - the definitive ranking of the largest IT solution providers, system integrators and IT consulting and services companies in North America. Softchoice also received the award for 'Top Revenue Generator - Over $1 Billion' for fiscal year 2008, joining a select group of companies singled out for special recognition at the annual gala event.

"Being named to the VAR Business 500 is always a great honor, but to receive recognition for the exceptional growth our people achieved makes this year's award very special," said David MacDonald, President and CEO of Softchoice. "The entire Softchoice team deserves credit. Our people are deeply committed to realizing our vision of offering customers the best in cost-effective IT fulfillment along with the technical expertise required to deliver today's most advanced IT solutions. We are grateful for their efforts."

The VAR Business 500 listing recognizes leading vendors and solution providers as measured by gross world-wide revenues. The award for 'Top Revenue Generator - Over $1 Billion' was one of a handful of special honors given in recognition of outstanding performance in areas such as business excellence, technical competency and revenue generation.

Since 2005, Softchoice has almost doubled the size of its business through a combination of strong organic growth and selective acquisitions aimed at offering customers a greater breadth of products and services. The successful execution of Softchoice's growth strategy has positioned the Company to meet the growing market demand for IT providers capable of fulfilling a variety of requirements - from designing and implementing sophisticated IT solutions, to helping organizations reduce costs through cost-effective fulfillment and IT asset management services.

About Softchoice

As one of North America's leading providers of technology solutions and services, Softchoice helps businesses and organizations of all sizes to select, acquire and manage their software and hardware technology resources. Softchoice offers a full range of capabilities, including face-to-face consultations and IT asset management services designed to help customers save time, money and risk in IT procurement. Softchoice currently has 888 employees operating from 43 branch offices located in major cities across the U.S. and Canada.

Softchoice stock is listed on the Toronto Stock Exchange (TSX) under the trading symbol "SO." The common shares of Softchoice are not registered under the U.S. Securities Act of 1933 and are not publicly traded in the United States.

Forward-Looking Statements

This press release contains forward-looking statements that involve risks and uncertainties. These forward-looking statements relate to expectations, intentions and plans contained in this press release that are not historical fact. When used in this press release, the words "anticipate," "expect", "will' and similar expressions generally identify forward-looking statements. These statements reflect our current expectations and are subject to a number of risks and uncertainties including, but not limited to, change in technology and general market conditions, many of which are set out or incorporated by reference in the Company's latest Annual Information Form. Due to the many risks and uncertainties, Softchoice cannot assure that the forward-looking statements contained in this press release will be realized.