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Heathrow Natural Food & Beverage, Inc. : Heathrow Natural Food & Beverage, Inc. to Begin Distribution of ACAI Plus Chewing Gum

^{Published on 2009-07-01 04:40:14, Last Modified on 2009-07-01 04:40:56 - Market Wire}
 

LAKE MARY, FL--(Marketwire - July 1, 2009) - Heathrow Natural Food & Beverage, Inc. (PINKSHEETS: [ HRNF ]) is pleased to announce it will begin initial distribution of its Super Food brand functional chewing gum ACAI Plus beginning September 1, 2009. Distribution will include the North East & South East United States, United Kingdom & Ireland, Euro Zone, Japan and Australia. HNFB expects to ship four million units over the first six months of distribution. ACAI Plus will be available in convenience stores, drug chains, nutritional chains, big box stores and supermarkets. HNFB is in the final stages of testing its trial production run which will be shipped as samples beginning mid to end of July 2009. Two ACAI Plus Chiclets will deliver 17,000 ORAC or the equivalent of three pints of blueberries.

"We continue to build new distribution channels and expect to have the entire U.S. market on line by fourth quarter 2009. It is very critical that we ramp up production and distribution on a gradual scale, so we can meet our commitments for demand and maintain quality control over the entire manufacturing and distribution process," said Michael Pagnano, CEO Heathrow Natural Food & Beverage, Inc. ACAI Plus will be the only product on the market which will address the needs of the health minded consumer seeking a low cost and easy to use method of ingesting very high levels of anti-oxidants anywhere, anytime.

About Heathrow Natural Food & Beverage, Inc.: [ www.heathrownfb.com ] - [ www.incredibledrink.com ]

Heathrow Natural Food & Beverage, Inc. (HNFB) is a national distributor of the botanical Super Food beverage, Exfuze Seven + and Exfuze Seven + Pro as well as the Heathrow Super Food Brand which includes, ACAI Plus Chewing Gum, Super Food Bar and Super Food Snack Chips. HNFB is part of the $100 Billion Dollar Wellness Industry, which is growing at 10% per year. The nutritional beverage and functional supplement segment is the largest sector of the market at 27% of sales. HNFB provides healthy and natural choices for the growing segment of the population seeking a healthy and active lifestyle.

Statements contained in this news release, other than those identifying historical facts, constitute "forward-looking statements" within the meaning of Section 21E of the Securities Exchange Act of 1934 and the Safe Harbor provisions as contained in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements relating to the Company's future expectations, including but not limited to revenues and earnings, technology efficacy, strategies and plans, are subject to safe harbors protection. Actual Company results and performance may be materially different from any future results, performance, strategies, plans, or achievements that may be expressed or implied by any such forward-looking statements. The Company disclaims any obligation to update or revise any forward-looking statements.