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CosMc's, McDonald's would-be Starbucks competitor, will shut down next month

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Some drinks will survive and make it onto the restaurant's main menu, however.
McDonald's has decided to close all of its CosMc's locations, a futuristic-themed restaurant concept launched in 2023, due to underwhelming sales and operational challenges. Despite initial excitement and a strong start, CosMc's struggled to maintain customer interest and profitability, leading McDonald's to refocus its efforts on its core business and other more successful ventures. The closure of CosMc's marks a significant retreat for McDonald's from experimental dining concepts, as the company aims to streamline its operations and enhance its traditional fast-food offerings.

Read the Full Fortune Article at:
[ https://fortune.com/2025/05/27/mcdonalds-cosmcs-closing/ ]