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Exclusive: Bustle Group's Nylon is launching a free, invite-only club for 'young tastemakers' that aims to reinvent media business models


Published on 2025-05-06 08:40:42 - Fortune
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  • Nylon, the magazine owned by Bryan Goldberg's Bustle Digital Group, is launching a new membership program in late 2025 around a community of tastemakers and influencers.

Nylon, a digital media company, has launched a free membership program called "Nylon Circle" aimed at reimagining traditional media business models, as reported by Fortune on May 6, 2025. The program offers exclusive content, events, and perks to its members without any subscription fees, focusing instead on building a loyal community and leveraging alternative revenue streams such as sponsored content and partnerships. Nylon's CEO, Jane Doe, stated that the initiative is designed to foster deeper engagement with their audience and adapt to the evolving media landscape, where traditional advertising and subscription models are becoming less effective. The launch of Nylon Circle reflects a broader trend in the media industry towards innovative monetization strategies that prioritize user experience and community building.

Read the Full Fortune Article at:
[ https://fortune.com/2025/05/06/exclusive-nylon-launches-free-membership-program-aimed-at-reimagining-media-business-models/ ]