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Big changes are coming to Netflix | CNN Business


Published on 2025-05-07 08:40:43 - CNN
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  • Netflix is getting its first facelift in 12 years. Here are some of the changes.

Netflix has introduced a revamped home page featuring AI-driven search capabilities and a new vertical video feed, aiming to enhance user experience and content discovery. The updated interface includes personalized recommendations based on viewing history and preferences, making it easier for subscribers to find shows and movies that align with their tastes. The vertical video feed, inspired by social media platforms, allows users to quickly scroll through short previews of content, increasing engagement and potentially boosting watch time. These changes reflect Netflix's ongoing efforts to adapt to evolving viewer habits and stay competitive in the streaming market.

Read the Full CNN Article at:
[ https://www.cnn.com/2025/05/07/media/netflix-new-home-page-ai-search-vertical-video ]