JBX Market Head on How Joburg Event Can Boost Africa as 'Global Force' in Film and TV Production

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JBX Market Head on How Joburg Event Can Boost Africa as 'Global Force' in Film and TV Production

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JBX Market Head on How Joburg Event Can Boost Africa as 'Global Force' in Film and TV Production

//business-finance.news-articles.net/content/202 .. a-as-global-force-in-film-and-tv-production.html

Published in Business and Finance on Monday, March 10th 2025 at 18:41 GMT by Variety

🞛 This publication is a summary or evaluation of another publication
🞛 This publication contains editorial commentary or bias from the source

The third edition of JBX, or Joburg Xchange, an industry confab running from March 12 - 14 parallel to the Joburg Film Festival, looks to spotlight Africa's role in shaping the future of film, television and digital storytelling.

2025-03-10 195 x 130 / 3164 Bytes

The article from MSN discusses how the Johannesburg Film Festival (JBF) is positioning Africa as a significant player in the global film and television industry. The event, which took place in Johannesburg, South Africa, aims to showcase the continent's potential in film production by attracting international filmmakers, producers, and investors. It highlights the growth of Africa's creative economy, with a focus on how local talent, unique stories, and diverse locations can contribute to global content. The festival not only serves as a platform for networking and collaboration but also emphasizes the economic benefits of film production, including job creation and the development of local infrastructure. Key points include the rise of African cinema, the need for investment in local film industries, and the potential for Africa to become a hub for international film and TV production, thereby boosting its economy and cultural influence worldwide.

Read the Full Variety Article at:
[ https://www.msn.com/en-us/money/general/jbx-market-head-on-how-joburg-event-can-boost-africa-as-global-force-in-film-and-tv-production/ar-AA1ADFRN ]