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Bark Strengthens Strategic Alliance With Brighthouse


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COPENHAGEN, DENMARK--(Marketwire - December 10, 2009) - Bark Group Inc. ("Bark") (OTCBB: [ BKPG ]), an award-winning advertising company, today announced it is collaborating with Brighthouse, the world's leading ideation corporation and Center for Soulful Excellence.

Based in Atlanta, Georgia, Brighthouse is a creative consultancy group that works with firms to develop everything from purpose-driven innovation to Master Ideas -- articulations of a company's soul. Clients have included The Coca-Cola Company, McDonald's, Delta Airlines, and the Home Depot. Company founder, Joey Reiman, is a renowned creative thinker and the author of "Thinking for a Living."

Bark and Brighthouse are strengthening their existing strategic alliance to pursue international business opportunities together.

"We are delighted to join forces with Joey Reiman and his team," says Anders Hageskov, CEO for Bark. "Brighthouse is the world leader in the generation of new and innovative ideas for companies, and ideas are the most valuable assets on earth."

About Brighthouse

Brighthouse is an ideation corporation and Center for Soulful Excellence that consists of a global network of strategists, Nobel Prize winners, best-selling authors, artists and distinguished professors of anthropology, sociology, literature, religion and philosophy who create innovative new directions for client companies. To learn more about Brighthouse visit: [ www.thinkbrighthouse.com ]

About Bark Group Inc.

Bark Group Inc. is an award-winning, European company that delivers cutting-edge advertising and marketing campaigns to leading European businesses. Bark develops and delivers highly effective marketing campaigns on structural, strategic, and emotional and creative levels. Its integrated approach is revolutionizing the communications field while offering clients a higher return on their advertising investments. Bark's objectives are to achieve aggressive growth through acquisition and development of satellite companies around the globe, starting with Europe. The company is adamantly pursuing its ambitious goal to be ranked among the 10 best and most profitable communication companies in Europe within 4 years. For more information on Bark Group Inc., visit: [ www.barkgroup.com ].

Forward-Looking Statements

This press release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, and such forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. "Forward-looking statements" describe future expectations, plans, results, or strategies and are generally preceded by words such as "may," "future," "plan" or "planned," "will" or "should," "expected," "anticipates," "draft," "eventually" or "projected." You are cautioned that such statements are subject to a multitude of risks and uncertainties that could cause future circumstances, events, or results to differ materially from those projected in the forward-looking statements, including the risks that actual results may differ materially from those projected in the forward-looking statements; projected events in this press release may not occur due to unforeseen circumstances, various factors, and other risks identified in a company's annual report on Form 10-K and other filings made by such company.


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