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RIGH Completes Reverse Merger and Enters $11 Billion a Year Teeth Whitening Industry

  //business-finance.news-articles.net/content/200 .. -11-billion-a-year-teeth-whitening-industry.html
  Published in Business and Finance on Tuesday, December 8th 2009 at 5:36 GMT by Market Wire
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PORT ST. LUCIE, FL--(Marketwire - December 8, 2009) - RightSmile, Inc.® (PINKSHEETS: [ RIGH ]) ([ www.rightsmile.com ]) recently completed a reverse merger with Potential Holdings, Inc. and changed the name of the Company to RightSmile, Inc.®. Currently, RIGH has 31 million shares outstanding and a float of 3 million.

RIGH is in the business of selling teeth whitening products to currently operating salons known as SmileShoppes®. The product line consists of whitening trays used in the salons and take-home products sold by salons that consist of teeth whitening trays and touch up pens. The teeth whitening industry is an approximately $11 billion a year business and growing. RIGH has a unique system and proprietary formula, which it believes gives the Company a competitive advantage.

RIGH has participated in two beauty and cosmetic trade shows in Florida and one in New York City. During the three events, RIGH performed over 400 teeth whitenings and had to turn people away from the NY show.

RIGH was the busiest booth of all the teeth whitening companies present at the trade shows. In November, RIGH was the entertainment sponsor for the Winterfest "White Party" ([ http://winterfestparade.com/white.cfm ]) and continued to provide teeth whitening for almost an hour after the party was over.

RIGH looks forward to opening its corporate head quarters in Port St. Lucie, FL and setting up SmileShoppes in spas and salons across the country.

For pictures of RIGH at the White Party and the Miami trade show visit [ www.wallstreet-Review.com ]

The Company believes all other remarks made in the release to be accurate to the best of their knowledge.

The foregoing press announcement contains forward-looking statements that can be identified by such terminology such as "believes," "expects," "potential," "plans," "suggests," "may," "should," "could," "intends," or similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results to be materially different from any future results, performance or achievements expressed or implied by such statements. In particular, management's expectations could be affected by, among other things, uncertainties relating to our success in completing acquisitions, financing our operations, entering into strategic partnerships, engaging management and other matters disclosed by us in our public filings from time to time. Forward-looking statements speak only as to the date they are made. The Company does not undertake to update forward-looking statements to reflect circumstances or events that occur after the date the forward-looking statements are made.