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ASX-listed Adore Beauty on track to open more than 25 new stores

ASX-listed Adore Beauty on track to open more than 25 new stores


Published on 2025-02-17 04:01:04 - Couriermail
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  • Cult online beauty retailer Adore Beauty is on track to roll out more than 25 new brick-and-mortar stores across Australia as it moves to lock in a "step change" in its business and active customer base.

Adore Beauty, an ASX-listed company, is expanding its physical retail presence with plans to open more than 25 new stores across Australia. This expansion follows the successful launch of its first physical store in Melbourne's Chadstone Shopping Centre in 2022. The company aims to leverage its strong online presence by integrating physical retail experiences, enhancing customer engagement, and driving growth. The new stores will offer a range of beauty products, personalized services, and in-store events, aiming to attract both existing online customers and new shoppers. This move is part of Adore Beauty's strategy to adapt to changing consumer behaviors and capitalize on the omnichannel retail trend.

Read the Full Couriermail Article at:
[ https://www.news.com.au/finance/business/retail/asxlisted-adore-beauty-on-track-to-open-more-than-25-new-stores/news-story/e84604a4b0f1a41dce5579e4a005c1d7 ]
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