N🟁N

Five Keys To Helping Traditional Businesses Embrace New Tech

The article titled "Five Keys To Helping Traditional Businesses Embrace New Tech" published on Forbes on June 25, 2025, provides a comprehensive guide for traditional businesses looking to integrate new technology into their operations. Authored by a member of the Forbes Technology Council, the piece outlines five crucial strategies that can help these businesses navigate the complexities of technological adoption and remain competitive in an increasingly digital world.

1. Cultivating a Culture of Innovation

The first key to helping traditional businesses embrace new technology is fostering a culture of innovation within the organization. The article emphasizes that for technology to be effectively integrated, it must be supported by an environment that encourages experimentation and continuous learning. This involves breaking down silos and promoting cross-departmental collaboration, which can lead to more innovative solutions and a more agile response to technological changes.

The author suggests that leadership plays a pivotal role in cultivating this culture. Leaders must not only champion the adoption of new technologies but also model the behaviors they wish to see in their employees. This includes being open to new ideas, willing to take calculated risks, and demonstrating a commitment to ongoing education and development. By setting this example, leaders can inspire their teams to embrace change and view technology as an opportunity rather than a threat.

2. Investing in Employee Training and Development

The second key is investing in comprehensive training and development programs for employees. The article argues that one of the biggest barriers to adopting new technology is a lack of skills and knowledge among the workforce. To overcome this, businesses must provide their employees with the resources and support they need to learn and adapt to new systems and tools.

This involves not only initial training but also ongoing support and opportunities for continuous learning. The author recommends a multi-faceted approach that includes workshops, online courses, and mentorship programs. By investing in their employees' development, businesses can ensure that their workforce is equipped to leverage new technologies effectively, leading to increased productivity and innovation.

3. Starting Small and Scaling Gradually

The third key to successful technology adoption is starting small and scaling gradually. The article advises businesses to begin with pilot projects or small-scale implementations that allow them to test new technologies in a controlled environment. This approach minimizes risk and provides valuable insights that can inform future rollouts.

The author emphasizes the importance of setting clear goals and metrics for these pilot projects, as well as establishing a feedback loop that allows for continuous improvement. By taking a phased approach to technology adoption, businesses can build confidence and momentum, making it easier to scale up and integrate new systems across the organization.

4. Leveraging External Expertise

The fourth key is leveraging external expertise to support the technology adoption process. The article suggests that many traditional businesses may lack the in-house capabilities to effectively implement and manage new technologies. In these cases, partnering with external experts such as consultants, technology providers, or industry specialists can be invaluable.

These external partners can provide specialized knowledge and skills that complement the business's existing capabilities. They can also offer objective insights and recommendations that help the business navigate the complexities of technology adoption. The author advises businesses to carefully select their partners and establish clear expectations and communication channels to ensure a successful collaboration.

5. Embracing a Customer-Centric Approach

The fifth and final key to helping traditional businesses embrace new technology is adopting a customer-centric approach. The article argues that technology should be viewed as a tool for enhancing the customer experience and meeting evolving customer needs. By focusing on how technology can improve customer satisfaction and loyalty, businesses can ensure that their investments deliver tangible value.

The author recommends that businesses engage with their customers throughout the technology adoption process, seeking their input and feedback to guide decision-making. This customer-centric approach can help businesses identify the most impactful technologies and prioritize their implementation accordingly. It can also foster a sense of partnership and trust between the business and its customers, which is essential for long-term success.

In conclusion, the article provides a comprehensive framework for traditional businesses looking to embrace new technology. By cultivating a culture of innovation, investing in employee training, starting small and scaling gradually, leveraging external expertise, and adopting a customer-centric approach, businesses can navigate the challenges of technology adoption and position themselves for success in the digital age.

The author emphasizes that the journey to technological transformation is not a one-size-fits-all process. Each business must tailor its approach to its unique needs, capabilities, and goals. However, by following these five keys, traditional businesses can build a strong foundation for embracing new technology and thriving in an increasingly competitive landscape.

The article also touches on the broader implications of technology adoption for traditional businesses. It highlights the potential for technology to drive efficiency, innovation, and growth, but also acknowledges the challenges and risks involved. These include the need for significant investment, the potential for disruption, and the importance of managing change effectively.

To mitigate these risks, the author recommends that businesses approach technology adoption with a clear strategy and a long-term perspective. This involves not only implementing new systems and tools but also rethinking business processes, organizational structures, and even business models to fully leverage the potential of technology.

The article concludes by emphasizing the importance of leadership in driving successful technology adoption. Leaders must be proactive in championing change, communicating the vision and benefits of technology, and supporting their teams through the transition. By doing so, they can help their businesses navigate the complexities of the digital age and emerge stronger and more competitive.

Overall, the article provides a valuable roadmap for traditional businesses seeking to embrace new technology. It offers practical advice and insights that can help businesses overcome the challenges of technology adoption and unlock the full potential of digital transformation. By following these five keys, businesses can position themselves for success in an increasingly technology-driven world.

Read the Full Forbes Article at:
[ https://www.forbes.com/councils/forbestechcouncil/2025/06/25/five-keys-to-helping-traditional-businesses-embrace-new-tech/ ]