LARGO, FL--(Marketwired - Apr 23, 2013) - P.C. Holdings, Inc. (OTCQB: [ PBCW ]) and Mobile Dynamic Marketing, its mobile application development company, announced today that its newest product offering, a fully integrated job scheduling platform for the employment and staffing business sectors, is now under development for launch in both the mobile and desktop environments.

"We are now officially in the development phase of a Job Matrix and Scheduling Solution for a leading firm within the formidable Staffing Industry market, that will have the capability to run in real time in both the mobile and desktop computer environments," announced Brian McFadden, CEO.

"We are obviously excited to finally announce the culmination of what has been a considerable and time consuming planning effort that has resulted in not only the identification of a key program solution for a major provider of Staffing Services, but in the simultaneous identification of one of the most formidable markets for consumption of our products on a go forward basis, in the business world today." 

"The Custom Solution division of our business strategically leverages and complements the Standard Products division, thereby positioning us to continuously develop new product for major customers and targeted markets, while simultaneously offering our existing product line to end users in a simple and easy to use format."

"We are pleased to report that the value impact of our new product offering has been described by the end user 'as extraordinary.' We are on schedule to have a beta version of the software to our client within 45 days, with a project completion date of no more than 90 days out," added McFadden.

Mobile Dynamic Marketing is a mobile application development and marketing company that leverages its unique and repeatable app platform for the development of select targeted market verticals. Its unique app platform provides the means to deliver a comprehensive, cost effective, mobile platform marketing solution to companies worldwide. In addition, Mobile Dynamic Marketing has several proprietary social concepts being developed with more information to be released.

P.C. Holding Inc. (PBCW) proactively seeks to identify sound and profitable business opportunities in a diversified mix of markets. Our primary objective is to create shareholder value through our subsidiaries and their strategic investments. With particular attention to both physical and intellectual properties, P.C. Holdings is in constant review of potential investments. 

Statements included in this update that are not historical in nature, are intended to be, and are hereby identified as, "forward-looking statements." Forward-looking statements may be identified by words including "anticipate," "believe," "intends," "estimates," "expect," and similar expressions. The Company cautions readers that forward-looking statements including, without limitation, those relating to the Company's future business prospects are subject to certain risks and uncertainties that could cause actual results to differ materially from those indicated in the forward-looking statements, due to factors such as those relating to economic, governmental, technological, and other risks and factors identified from time to time in the Company's reports filed with the SEC.