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From AI to ROI via EX - Freshworks priorities for 2025 take shape as revenues rise, losses narrow in 2024

From AI to ROI via EX - Freshworks priorities for 2025 take shape as revenues rise, losses narrow in 2024 Employee Experience is being pitched as a growth sweet spot for Freshworks as the CRM vendor ends its 2024 fiscal year on a strong beat with revenues up and losses down.
The article from Diginomica discusses Freshworks' strategic priorities and financial performance as of early 2024. Freshworks, a software company, is focusing on enhancing its AI capabilities to drive growth, with CEO Girish Mathrubootham emphasizing the importance of AI in improving customer experience and operational efficiency. The company reported a revenue increase to $549.6 million in 2023, up 20% from the previous year, with a significant reduction in net losses to $111.4 million from $199.3 million. Freshworks is also expanding its market presence, particularly in Europe, and is investing in AI-driven product enhancements to meet its goal of reaching $1 billion in annual recurring revenue by 2025. The company's strategy includes leveraging AI to not only improve its product offerings but also to streamline internal processes, aiming for a sustainable and profitable growth trajectory.

Read the Full Diginomica Article at:
[ https://diginomica.com/ai-roi-ex-freshworks-priorities-2025-take-shape-revenues-rise-losses-narrow-2024 ]