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Ford CEO Jim Farley on the 'huge business' of Mustang, Bronco, and Raptor performance vehicles

While performance cars and racing get the Ford faithful excited, it's been a growing business for Ford too. We spoke to Ford CEO Jim Farley from Charlotte Motor Speedway, where the Ford Performance team and Farley himself were showing off its enthusiast offerings.
The article from AOL Finance discusses Ford CEO Jim Farley's perspective on the future of electric vehicles (EVs) and the automotive industry. Farley highlights the significant shift towards EVs, noting that Ford is investing heavily in electric technology to meet future demand. He mentions the challenges and opportunities presented by this transition, including the need for a robust charging infrastructure, the potential for new business models, and the importance of software in vehicles. Farley also touches on Ford's strategy to differentiate itself in the market by focusing on customer experience, quality, and innovation in electric and connected vehicles. He expresses optimism about Ford's position in the evolving automotive landscape, emphasizing the company's commitment to sustainability and its plans to expand its electric vehicle lineup.

Read the Full AOL Article at:
[ https://www.aol.com/finance/ford-ceo-jim-farley-huge-143749457.html ]