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Bharti Airtel to offer Bajaj Finance's loan products at its app, later at stores

As of now the two products of Bajaj Finance have been piloted on Airtel's app. By March, this number would go up to four. These products are business loan, gold loan, co-branded EMI card, and personal loan.
Bharti Airtel has partnered with Bajaj Finance to offer the latter's loan products through Airtel's digital platforms, including its app, and later at its retail stores. This collaboration aims to enhance customer convenience by providing easy access to financial services like personal loans, consumer durable loans, and lifestyle loans directly through Airtel's network. The integration will allow Airtel's extensive customer base to apply for loans seamlessly, leveraging Airtel's digital infrastructure to facilitate a smoother borrowing experience. This move is part of Airtel's strategy to expand its service offerings beyond telecommunications into financial services, thereby creating an ecosystem where customers can manage various aspects of their lives through Airtel's touchpoints.

Read the Full MSN Article at:
[ https://www.msn.com/en-in/money/other/bharti-airtel-to-offer-bajaj-finance-s-loan-products-at-its-app-later-at-stores/ar-AA1xzHjz ]