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How a NJ mom turned a failed beach bag into a $100 million a year business

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New Jersey mom Kim Vaccarella started a side hustle after deciding to create a suitable and easy-to-clean beach bag. However, after a botched shipment in 2011 of over 1,000 bags for $30,000, Kim had given up on her business -- but then was given a lifeline three years later in the form of a $120,
The article on MSN Money discusses how Colleen Nika, a New Jersey mother, transformed a simple idea into a multimillion-dollar business. Initially, Nika created a beach bag to solve the common problem of sand sticking to wet items, but her first attempt was unsuccessful. Undeterred, she refined her design, leading to the creation of the "Sand Gone" product, which effectively removes sand from skin and belongings. This innovation not only solved a widespread beachgoer's issue but also caught the attention of investors on "Shark Tank," where she secured a deal. Since then, her company has expanded its product line and now generates $100 million annually, showcasing how a personal inconvenience can lead to a lucrative business venture when approached with persistence and innovation.

Read the Full MSN Article at:
[ https://www.msn.com/en-us/money/other/how-a-nj-mom-turned-a-failed-beach-bag-into-a-100-million-a-year-business/vi-AA1vRl7o ]