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NEWARK, N.J.--([ BUSINESS WIRE ])--James King, senior vice president and head of Prudential Retirementas Stable Value Markets Group, who began his tenure Jan. 1, 2012 as Chairman of the Board for the Stable Value Investment Association (SVIA), is today kicking off the industry associationas annual Spring seminar in Scottsdale, Ariz. Prudential Retirement is a business unit of Prudential Financial, Inc. (NYSE: PRU).

"Stable Valueas Place in Defined Contribution Plans."

After he welcomed delegates to the SVIAas Seventh Spring Seminar, King delivered the opening address, aStable Valueas Place in Defined Contribution Plans.a The seminar concludes tomorrow.

The SVIA is a non-profit industry organization dedicated to educating retirement plan sponsors and participants about the importance of saving for retirement and the contribution stable value funds can make toward achieving retirement security.

aIam really looking forward to an exciting, engaging forum full of great discussion and new ideas,a King said. aThe goals of the SVIA board this week are to discuss with members how we can work to preserve stable value accounting, manage capacity issues and offer strategies to further educate plan sponsors on these important issues.a

As of Dec. 31, 2011, Prudential Retirement has more than $86.5 billion in Stable Value retirement account values, including more than $45.4 billion in Institutional Stand-Alone Third Party Stable Value. The significant growth reflects, in part, Prudentialas solid financial-strength ratings, strong brand identity and extensive experience as a provider of stable value products. Participants have a high level of comfort with stable value, and the recent of era of acute market volatility has increased their interest in this secure asset class.

aThe market is now trending toward a balance between demand and supply and capacity increases are planned for all contract types,a King continued. aAs we continue to educate plan sponsors, we need to stress the importance of understanding the critical features of stable value. We are also working to reinforce the positive role of stable value in 401(k) plans and the unique benefits the asset class offers, including delivering safety and stability by preserving principal and accumulated earnings. Stable value is performing as it was designed.a

As of December 31, 2010, the SVIA members managed over $540 billion invested in stable value funds by more than 25 million participants. The SVIAas 75 member companies represent all segments of the stable value community, including public and private retirement plan sponsors, and numerous insurance companies, banks, and investment managers.

Stable Value products are issued by either Prudential Retirement Insurance and Annuity Company (PRIAC), Hartford, Conn., or The Prudential Insurance Company of America (PICA), Newark, N.J. Both are Prudential Financial companies. Each company is solely responsible for its financial condition and contractual obligations. Guarantees are contingent on the claims paying ability of the issuer.

Prudential Retirement delivers retirement plan solutions for public, private, and non-profit organizations. Services include state-of-the-art record keeping, administrative services, investment management, comprehensive employee investment education and communications, and trustee services. With over 85 years of retirement experience, Prudential Retirement helps meet the needs of over 3.6 million participants and annuitants. Prudential Retirement has $229.5 billion in retirement account values as of December 31, 2011. Retirement products and services are provided by Prudential Retirement Insurance and Annuity Company(PRIAC), Hartford, CT, or its affiliates.

Prudential Financial, Inc. (NYSE: PRU), a financial services leader with approximately $901 billion of assets under management as of December 31, 2011, has operations in the United States, Asia, Europe, and Latin America. Prudentialas diverse and talented employees are committed to helping individual and institutional customers grow and protect their wealth through a variety of products and services, including life insurance, annuities, retirement-related services, mutual funds and investment management. In the U.S., Prudentialas iconic Rock symbol has stood for strength, stability, expertise and innovation for more than a century. For more information, please visit [ http://www.news.prudential.com/ ].

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