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Powin Corporation Opens Channel for Product Sales in China


Published on 2010-10-18 09:05:20 - Market Wire
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TIGARD, Ore.--([ BUSINESS WIRE ])--Powin Corporation (OTCBB:PWON), a Tigard, Oregon-based OEM manufacturer that supplies companies as diverse as Walmart and Freightliner, today announced the launch of its Channel Partner Program (CPP), which allows U.S. manufacturers to introduce and distribute their products via e-commerce channels into Chinaa™s vast, and fast-growing consumer marketplace. Products can be reviewed, tested and launched in as little as 90 days.

"Our Channel Partner Program provides a low-risk, high-potential option for U.S. manufacturers hoping to enter the Chinese market and expand the sale of their products."

aWe are proud of the strong relationships we have developed in China over the past 20 years,a said Joseph Lu, the founder and CEO of Powin Corporation. aOur Channel Partner Program provides a low-risk, high-potential option for U.S. manufacturers hoping to enter the Chinese market and expand the sale of their products.a

Powina™s CPP takes advantage of the companya™s relationships with select Chinese banks and TV informercial outlets. The company estimates there are 87.5 million qualified consumers within these targeted channels. The CPP assists with product review, helping companies identify and overcome potential language, cultural or practical barriers to the marketing of their products in China. Products are then test-marketed within selected sales channels on a limited scale, and consumer feedback is collected and analyzed for the client.

If sales results are positive, the U.S. manufacturer may enter an agreement with Powina™s CPP to develop a marketing plan and provide full-scale operations support in China, including warehousing, logistics, customs, compliance, order fulfillment and customer service. The customer provides the inventory, pricing, warranty and return policies and marketing material, and pays the shipping costs from the U.S. to China. Powin is offering discounted fee arrangements during the first phase of the program.

For more information about participating in Powina™s Channel Partner Program, visit us at [ www.powin.com ].

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