TD AMERITRADE Launches Breakthrough aDVR-likea Paper Trading Technology

Published in Business and Finance on Thursday, May 6th 2010 at 20:20 GMT by Market Wire
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OMAHA, Neb.--([ BUSINESS WIRE ])--TD AMERITRADE Holding Corporation (NASDAQ: AMTD) today announced that it has launched thinkOnDemand, a new, innovative way for retail traders and investors to paper trade, or trade using simulated cash and positions.

"This is a tremendous breakthrough for traders and one of the most innovative tools we have ever developed"

thinkOnDemand provides users with tick-by-tick intra-day prices that can be replayed at any time a" hours, days and weeks after they have occurred a" without leaving the live trading platform. In its simplest terms, thinkOnDemand is like a personal digital video recorder (DVR) for traders.

Users of the thinkorswim from TD AMERITRADE trading platform can use thinkOnDemand to paper trade stocks, futures, forex and options. Because thinkOnDemand is completely integrated into the live trading platform, traders can also move back and forth between thinkOnDemand paper trading and live trading with a single click. Traders can select any date from the previous four months and replay, fast forward and pause the archived market data, enter simulated trades and see the hypothetical results.

aThis is a tremendous breakthrough for traders and one of the most innovative tools we have ever developed,a said Tom Sosnoff, senior vice president of TD AMERITRADEa�s Trader Group. aPaper trading and back-testing are popular and effective methods for becoming a more educated, disciplined trader. Wea�ve integrated the two and made them more useful and intuitive. This new technology clearly demonstrates our commitment to leading the industry with useful, integrated trading technology, and making it available to the growing active trader market.a

thinkOnDemand complements six software releases that have recently added new functionalities and resources to the thinkorswim from TD AMERITRADE trading platform, including:

Gadget 360, which displays complex options data in an easy-to-interpret graphical form;
Extraordinary order control for the active trader;
Live-from-the-floor Market Cast squawk box, and custom position grouping; and
Access to even more charts, futures, options and forex, as well as more analytics, alerts and news.

AMTD-G

About TD AMERITRADE Holding Corporation

TD AMERITRADE Holding Corporation (NASDAQ: AMTD), through its brokerage subsidiaries,⁽¹⁾ combines innovative trading technology, easy-to-use and understand [ trading tools ], investment services, investor education and superior client service to create a market-leading financial services experience. Now home to the award-winning thinkorswim brokerage and dynamic trading platform⁽²⁾ and the Investools investor education program, TD AMERITRADE provides millions of retail investors, traders and independent registered investment advisors with the tools, service and support they need to help build confidence in today's rapidly-changing market environment. For more information and resources for journalists, please visit the [ TD AMERITRADE newsroom ] at [ www.amtd.com ].

⁽¹⁾TDAMERITRADE, Inc., member FINRA ([ www.FINRA.org ]) /SIPC ([ www.SIPC.org ]), TDAMERITRADE Clearing, Inc., member FINRA/SIPC, and thinkorswim, Inc., member FINRA/SIPC/NFA ([ www.nfa.futures.org ]).

⁽²⁾thinkorswim was rated #1 overall online broker, "best for options traders" and one of the "best for frequent traders" in Barron's ranking of online brokers, 3/15/2010. The firms were evaluated versus others in eight total categories, including trade experience, trading technology, usability, range of offerings, research amenities, portfolio analysis & reporting, customer service & education and costs. thinkorswim topped the list in 2010 with the highest weighted-average score. Barron's is a registered trademark of Dow Jones & Company �2010

The risk of loss in trading securities, options, futures and forex can be substantial. Clients must consider all relevant risk factors including their own personal financial situation before trading. Options involve risk and are not suitable for all investors. See the Options Disclosure Document: [ Characteristics and Risks of Standardized Options ]. Trading foreign exchange on margin carries a high level of risk as well as its own unique risk factors, please read the following risk disclosure before considering the trading of this product: [ Forex Risk Disclosure ].

Past performance of a security or strategy does not guarantee future results or success.

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TD AMERITRADE Launches Breakthrough aDVR-likea Paper Trading Technology