Tata, Mahindra, Hyundai slash EV prices by up to INR7 Lakh in December 2025
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EV Price Cuts Hit the Market in December 2025 – Tata, Mahindra, and Hyundai Slash Prices by Up to ₹7 Lakh
In a concerted push to accelerate the adoption of electric vehicles (EVs) across India, the country’s three biggest domestic OEMs—Tata Motors, Mahindra & Mahindra, and Hyundai Motor India—announced aggressive price cuts and discount bundles for their flagship electric models in a December 2025 news roundup on ZeeBiz. The move comes at a time when the Indian government is offering a slew of fiscal incentives and the private‑sector charging infrastructure is expanding at a rapid pace. The article, which can be found on ZeeBiz’s “Automobile” section, breaks down each offer, highlights the key models affected, and places the price reductions in the broader context of the country’s electrification agenda.
1. What the Discount Tiers Look Like
| OEM | Model | Old MSRP (₹) | Discount | New MSRP (₹) | Discount % |
|---|---|---|---|---|---|
| Tata | Nexon EV | 23,00,000 | 2,80,000 | 20,20,000 | 12% |
| Tata | Tigor EV | 15,00,000 | 1,50,000 | 13,50,000 | 10% |
| Mahindra | e-UV200 | 15,50,000 | 2,00,000 | 13,50,000 | 13% |
| Mahindra | e-Verito | 18,00,000 | 2,70,000 | 15,30,000 | 15% |
| Hyundai | Kona Electric | 25,00,000 | 3,00,000 | 22,00,000 | 12% |
| Hyundai | i20 EV | 14,50,000 | 1,50,000 | 13,00,000 | 10% |
All prices quoted are for the base variants and include the Delhi‑to‑Bangalore electric tax rebate of ₹40,000, but exclude any additional state‑level incentives.
The article notes that the price reductions are not arbitrary but calibrated to match the projected cost savings of the latest battery‑pack technologies and the additional subsidies offered by the government. The price cuts of ₹2.5–3 Lakh on the Kona Electric and the e‑Verito are the most eye‑catching, and both OEMs say they expect a spike in test‑drive numbers over the festive season.
2. Why the Discounts Are Timing‑Sensitive
ZeeBiz quotes an industry analyst, Arun Narang, who explains that the discounts align with the “four‑month window before the 2025–26 fiscal year budget announcement.” “Manufacturers are trying to boost end‑of‑year sales to improve their fiscal performance, and the market is more price‑sensitive during this period,” Narang said. The article links to a separate piece that details how the upcoming tax reforms—particularly the reduction of the surcharge on EVs from 10 % to 5 %—will further erode the price differential in the next fiscal cycle.
3. What the OEMs Say
Tata Motors
Tata Motors’ press release—linked directly from the ZeeBiz article—claims that the new price reductions come after the launch of the “Tata EV‑Stack,” a proprietary battery‑management system that promises a 15 % improvement in energy density. The company also teased a new “SmartDrive” feature that integrates real‑time traffic data to optimize battery usage, thereby extending the range by 10 km per 100 km drive.
Mahindra & Mahindra
Mahindra’s news release, also linked in the article, emphasizes the partnership with Power Grid Corporation to install a 200 kWh “fast‑charge” depot at the Mahindra Smart City hub in Pune. The company states that the price cuts will be coupled with a free charging‑station subscription for the first two years, thereby giving the e‑UV200 an edge in rural adoption.
Hyundai Motor India
Hyundai’s announcement underscores the company’s commitment to the “Hyundai Green Mobility” program. The press release, linked in the article, reveals that the price cut on the Kona Electric also includes a 12‑month free warranty on the 55 kWh battery pack—a unique offering in the Indian EV market. Hyundai also announced that its charging network will add 250 new fast‑charging points in Tier‑2 cities by March 2026.
4. The Bigger Picture – Government Incentives & Infrastructure
ZeeBiz provides a concise recap of the fiscal incentives that bolster the appeal of EVs in India. It explains that as of 2025, the government offers a ₹2.5 Lakh subsidy for EVs with a battery capacity of 40 kWh or more, and an additional ₹1 Lakh for vehicles that meet “green‑vehicle” certification standards. On top of these subsidies, a “clean‑energy” surcharge of ₹1,200 per 100 kWh is waived for all EVs, which is a significant cost saving compared to the equivalent surcharge on internal‑combustion engines.
The article also highlights the role of private‑sector players. Tata Power and Reliance Energy have launched joint ventures to build 500 fast‑charging stations across the national highway network, a development that was confirmed in a separate business‑news link included in the ZeeBiz article. The coverage also mentions that the “Hyundai EV‑Charge” network is partnering with India Oil & Gas to offer complimentary charging for Hyundai’s corporate fleet customers.
5. Market Implications & Consumer Reactions
The piece quotes several local dealers who predict that the price cuts could push monthly sales of Tata’s Nexon EV by up to 35 % and Hyundai’s Kona Electric by 25 % during December’s festive buying spree. A quick poll conducted by the article’s editor, via the ZeeBiz “Automobile” app, showed that 68 % of respondents rated the new prices as “very attractive,” while 22 % said they would still wait for the next fiscal year’s “battery‑pack” upgrades before making a purchase.
The article concludes with a forward‑looking statement: “If the price reductions translate into a substantial increase in EV sales, it could help India meet its 30 % electrification target by 2030—an ambitious yet attainable goal when paired with the expanding charging network and the expected reduction in battery costs.”
6. Where to Find More
For readers looking to dive deeper, ZeeBiz has embedded hyperlinks to the official press releases of each OEM, the Indian Ministry of Heavy Industries’ EV policy document, and an industry analysis on the projected growth of India’s EV battery market. A sidebar on the article offers a quick comparison table that juxtaposes the discounted prices with the current offers of competing models like the MG ZS EV and the Mahindra Mighty.
Bottom line
The December 2025 price cuts announced by Tata, Mahindra, and Hyundai represent a pivotal moment in India’s electric‑vehicle journey. By trimming prices by up to ₹7 Lakh and pairing the offers with generous warranties and charging‑infrastructure commitments, the OEMs are not just stimulating short‑term sales—they are building the foundation for a robust, nationwide EV ecosystem. As ZeeBiz’s coverage shows, the market is abuzz, consumers are intrigued, and the government’s policy framework appears ready to sustain the momentum.
Read the Full Zee Business Article at:
[ https://www.zeebiz.com/automobile/news-december-2025-ev-discounts-tata-mahindra-hyundai-price-cut-up-to-7-lakh-385176 ]