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Wait a minute. Has Elon Musk really turned Twitter around, after all?

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Elon Musk scared away many advertisers after he bought Twitter in 2022, and the company's value plummeted. Now it has reportedly recovered.
The article from MSN Money discusses the financial and operational turnaround of Twitter under Elon Musk's leadership. Since acquiring Twitter for $44 billion, Musk has implemented significant cost-cutting measures, including massive layoffs and reducing non-debt expenditures from a projected $4.5 billion to $1.5 billion for 2023. Despite these efforts, Twitter's valuation has dropped to $19B-$22B, and it faces challenges like a 50% drop in ad revenue and substantial debt. However, there are signs of stabilization with Twitter now breaking even on a cash flow basis, and Musk has introduced new features like Twitter Blue, aiming to diversify revenue streams. The article questions whether these changes signify a true turnaround or if Twitter's future remains uncertain given the drastic reduction in staff and ongoing financial pressures.

Read the Full Insider Article at:
[ https://www.msn.com/en-us/money/other/wait-a-minute-has-elon-musk-really-turned-twitter-around-after-all/ar-AA1BgsOI ]