The One Reason Most Small Businesses Fail. And No, It Isn't Money

Show Business and Finance Publications

Tue, March 18, 2025

[ Tue, Mar 18th ]: Newsweek

US Business Leaders React To Trump's New Steel And Aluminum Tariffs

[ Tue, Mar 18th ]: Zawya

Qatar's corporate finance revenue to exceed $192.30mln in 2025

[ Tue, Mar 18th ]: Bloomberg

Indonesian Stock Swoon Rattles Traders, Triggers Circuit Breaker

[ Tue, Mar 18th ]: Fortune

Melinda French Gates says billionaires aren't 'a .. need to be on stage touting their accomplishments

[ Tue, Mar 18th ]: Insider

Crypto rewards credit cards available in 2025: Earn crypto rewards on your everyday spending

[ Tue, Mar 18th ]: Cryptopolitan

Tax rules in Germany require crypto investors to keep record of transactions

[ Tue, Mar 18th ]: Kiplinger

How Small Businesses Can Clear the Economic Hurdles Ahead

[ Tue, Mar 18th ]: AOL

Trump and the expiration of the TCJA: Here's what's next for your tax bill

[ Tue, Mar 18th ]: TechBullion

Qubetics Is Taking Over - Why It's the Best Crypt .. in March 2025 With AAVE And Tron in the Spotlight

[ Tue, Mar 18th ]: EquityBulls

Manba Finance Limited forms Strategic Alliances w .. BGauss Auto, Fin Coopers Capital, and ProsParity

[ Tue, Mar 18th ]: Goodreturns

Manappuram Finance Eyes Fundraise On March 20 Board Meet; What Should Investors Expect?

[ Tue, Mar 18th ]: Sharecast

Close Brothers shares tank as motor finance provisions lead to H1 loss

[ Tue, Mar 18th ]: CoinDesk

Tokenization Specialists Securitize and Ethena Unveil Institutional DeFi Blockchain

[ Tue, Mar 18th ]: Reuters

G7 finance ministers discussed global trade, economic growth in virtual meeting

[ Tue, Mar 18th ]: GlobalData

Novuna Business Finance partners with BBB for green asset finance pilot

[ Tue, Mar 18th ]: Forbes

Smart Strategies For Improving Cost Control, Efficiency And Sustainable Growth

[ Tue, Mar 18th ]: Monitor

Plan your business exit early

[ Tue, Mar 18th ]: Moneycontrol

Urgent Loan Apps: How they work and other key details to check before borrowing

[ Tue, Mar 18th ]: Week99er

Discover The Best Crypto Presale to Invest In 2025: 5 Hidden Gems with Massive Potential

Mon, March 17, 2025

[ Mon, Mar 17th ]: Insider

Forever 21 says 'de minimis' exemption used by Sh .. u is partly responsible for its second bankruptcy

[ Mon, Mar 17th ]: Quartz

Temu and Shein aim for U.S. market supremacy, challenging Amazon's hold

[ Mon, Mar 17th ]: Entrepreneur

Lack of Accountability Is the Silent Productivity .. re's How to Stop It From Derailing Your Business.

[ Mon, Mar 17th ]: KHON2

Forever 21 files for bankruptcy and will close all US locations

[ Mon, Mar 17th ]: cnbctv18

Finance Ministry reveals director vacancies at public sector banks: Full list here

[ Mon, Mar 17th ]: Variety

Netflix Shares Rise on Bullish Analyst Upgrade Ci .. re U.S. Price Hikes, Outlook for Strong Ad Growth

[ Mon, Mar 17th ]: Bizcommunity

Mining services company secures dynamic capital funding from Edge Growth

[ Mon, Mar 17th ]: CNET

Tariffs Explained: What They Mean for You and Your Everyday Costs

[ Mon, Mar 17th ]: Vanguard

Strategic cost management in a shifting global economic landscape

[ Mon, Mar 17th ]: SmartAsset

Ask an Advisor: I Need $3500 Per Month to Cover M .. . Should I Take Social Security or Tap My 401(k)?

[ Mon, Mar 17th ]: Dawn

No proposal to revise govt pay scales under consideration, clarifies finance ministry

[ Mon, Mar 17th ]: Narcity

CBSA is looking to hire for these jobs across Canada and you can make over $100,000

[ Mon, Mar 17th ]: LAist

Checking in on Medi-Cal as state approves $3 billion loan and concerns of federal cuts loom

[ Mon, Mar 17th ]: Bloomberg

Hong Kong Billionaire Developer Lee Shau-Kee Dies at 97

[ Mon, Mar 17th ]: Investopedia

What Negative Return on Equity (ROE) Means to Investors

[ Mon, Mar 17th ]: Kiplinger

CoreWeave IPO: Should You Buy CRWV Stock?

[ Mon, Mar 17th ]: SiliconANGLE

Shadow AI: Companies struggle to control unsanctioned use of new tools

[ Mon, Mar 17th ]: AOL

Elon Musk and Sam Altman finally agree on something: When their courtroom showdown should start

[ Mon, Mar 17th ]: MARCA

What to do if you receive a text message from the .. t the $1,400 stimulus payment? It could be a scam

[ Mon, Mar 17th ]: CNN

Forever 21 is going out of business in the United States

[ Mon, Mar 17th ]: Moneyweb

eThekwini allocates R10bn to rebuild municipal infrastructure

[ Mon, Mar 17th ]: Astrofame

Sagittarius: Your finance horoscope - March 17

[ Mon, Mar 17th ]: ProPakistani

Govt May Present Next Year's Budget Earlier Than Usual

[ Mon, Mar 17th ]: Reuters

Japan's Nomura ties up with regional bank Hyakujushi to boost wealth business

[ Mon, Mar 17th ]: Forbes

Workforce Optimization: A Critical Path To EBITDA Growth

[ Mon, Mar 17th ]: GhanaWeb

LIVESTREAMED: Day 2 of Parliament's 2025 post-budget workshop

[ Mon, Mar 17th ]: BusinessTech

Parliament hacked, and Fitch ratings warning for South Africa

[ Mon, Mar 17th ]: Moneycontrol

Shriram Finance Consolidated December 2024 Net Sales at Rs 10,698.31 crore, up 15.03% Y-o-Y

Sun, March 16, 2025

[ Sun, Mar 16th ]: MyChesCo

FTC Secures $337.3 Million for Consumers Cheated by Unlawful Practices in 2024!

[ Sun, Mar 16th ]: Wamda

Beyond the hype, what actually happened in Web Summit Qatar: Pt.1

[ Sun, Mar 16th ]: Mint

Investing in China: The how and why of it

[ Sun, Mar 16th ]: BBC

Lyse Doucet: Symbols and substance in Canadian leader's first foreign visits

[ Sun, Mar 16th ]: techUK

techUK Scale-Up Action Plan

[ Sun, Mar 16th ]: Vanguard

UBA, ICAN partner to drive innovation in finance, accounting

[ Sun, Mar 16th ]: MiBolsilloColombia

Savings with annual payments: how to reduce expenses on memberships and insurance

[ Sun, Mar 16th ]: Fortune

Rheinmetall's stock has soared over 1,000%, and t .. es growth 'that we have never experienced before'

[ Sun, Mar 16th ]: Reuters

National Australia Bank says Nathan Goonan resigns as group CFO

[ Sun, Mar 16th ]: GOBankingRates

10 Things You Should Never Buy With a Credit Card

[ Sun, Mar 16th ]: KARK

How to shop amid tariff uncertainty

[ Sun, Mar 16th ]: Moneycontrol

Prevent social media harassment with these 10 social media tips shared by the government of India

[ Sun, Mar 16th ]: CNN

With the CFPB weakened, could risky lending make a comeback?

[ Sun, Mar 16th ]: CNBC

How to spot phony $1,400 IRS stimulus payment offers and protect your data

[ Sun, Mar 16th ]: Econostrum

[ Sun, Mar 16th ]: Forbes

The Power Of Progress: A Simple Exercise To Maintain Financial Momentum In Uncertain Times

[ Sun, Mar 16th ]: Insider

I spent 3 days in Jackson Hole, Wyoming, and saw how the ultra-rich live and vacation

[ Sun, Mar 16th ]: BusinessTech

How much the rand should be worth

[ Sun, Mar 16th ]: Bloomberg

ECB's Villeroy Says US Crypto Support Sows Seeds of Future Shock

[ Sun, Mar 16th ]: 7NEWS

Watch ausbiz live stream: The latest Australian business and finance news

[ Sun, Mar 16th ]: GhanaWeb

SIGA Director-General to ensure CEOs comply with Assets Declaration Law - President

[ Sun, Mar 16th ]: Investopedia

How Worried Should You Actually Be About a Recession?

[ Sun, Mar 16th ]: Invezz

Analyst says Cardano (ADA) price will see 500% ra .. and Mutuum Finance (MUTM) will move 22,220% to $5

Sat, March 15, 2025

[ Sat, Mar 15th ]: Econostrum

Centrelink Warning Over $1,000 Cash Boost - Thousands at Risk of Missing Out

[ Sat, Mar 15th ]: CarExpert

FleetPartners launches innovative online vehicle leasing calculator

[ Sat, Mar 15th ]: Forbes

Meet America's Only BJCP Grand Master And Master Cicerone

[ Sat, Mar 15th ]: MLive

See photos and video from JD Vance's visit to Bay County manufacturer

[ Sat, Mar 15th ]: Fortune

U.S. crypto czar's $200 million portfolio held Bitcoin, Coinbase, and Robinhood

[ Sat, Mar 15th ]: Bisnow

Repositioning Philadelphia: Adaptive Reuse and Conversions Summit

[ Sat, Mar 15th ]: Euronews

Why is the global rubber market likely to see shortages in 2025?

[ Sat, Mar 15th ]: Alternet

'Protect yourself': Here's a survival guide for possible Trump recession

[ Sat, Mar 15th ]: TechRadar

Quickbooks vs Xero: which is the best for your business?

[ Sat, Mar 15th ]: Moneyweb

Three strategies for a 'scare' market

[ Sat, Mar 15th ]: Cryptopolitan

Wall Street giant Goldman Sachs finally gives crypto its due

[ Sat, Mar 15th ]: Week99er

Remittix's Crypto Presale Breaks $13.8 Million, Ready to Propel the Bull Run with XRP and Cardano

[ Sat, Mar 15th ]: GOBankingRates

How Trump's Presidency Could Impact Walmart, Target and Costco Prices

[ Sat, Mar 15th ]: abc27

What's a card skimmer and how is it stealing people's SNAP benefits

[ Sat, Mar 15th ]: Reuters

Berkshire Hathaway director Olson to step down, Buffett opposes shareholder proposals

[ Sat, Mar 15th ]: Tuko

Kenya's Smallholder Farmers Receive Boost after Avenews Launched KSh 2.5b Financing Programme

[ Sat, Mar 15th ]: Patch

Grocery, Brewery Closings + Bookstore Fire + Free Wings: VA Business

[ Sat, Mar 15th ]: BusinessTech

South Africa pays R13,473 every second in debt interest

[ Sat, Mar 15th ]: MarketWatch

If I have a Social Security problem, am I out of luck now that staff and services are being cut?

[ Sat, Mar 15th ]: CNBC

Trump's Canadian tariffs are having a chilling effect on Vermont's small business owners

[ Sat, Mar 15th ]: Kiplinger

It's No Surprise That Berkshire Hathaway's in the 100,000% Return Club

[ Sat, Mar 15th ]: CNA

Pay raises don't always come automatically. I had to learn to ask - and to keep asking

[ Sat, Mar 15th ]: Moneywise

Trump to roll out $5 million 'gold card' visa to .. ng and the wealth-magnet nations they're going to

[ Sat, Mar 15th ]: Insider

Real estate as an investment? One study says luxury watches do better.

[ Sat, Mar 15th ]: Regtechtimes

Rick Tariq Rahim Sentenced for Massive Tax and Investment Fraud

[ Sat, Mar 15th ]: Timeslife

Top Countries with the Best Salary Opportunities

[ Sat, Mar 15th ]: Newsweek

How to Survive a Trump Recession: The Ultimate Guide

[ Sat, Mar 15th ]: News4Jax

Greek government debt upgraded to investment grade, closing the door on a painful era

[ Sat, Mar 15th ]: Entrepreneur

Wipro Announces Major Business Realignment to Focus on Industry Trends

[ Sat, Mar 15th ]: BBC

Why is my council tax rising and how is it spent?

[ Sat, Mar 15th ]: WJHL

Economic uncertainty addressed at Appalachian Highlands Economic Forum

[ Sat, Mar 15th ]: Benzinga

Canadian Grocers Boycott US Products As Tariffs, .. nsions: 'American Booze Is Gone From The Shelves'

[ Sat, Mar 15th ]: AOL

Tiger Woods and Vanessa Trump are dating. There h .. ve been subtle clues for months they're together.

Fri, March 14, 2025

[ Fri, Mar 14th ]: GlobalData

NETSOL launches Transcend AI Labs

[ Fri, Mar 14th ]: Week99er

7 Best Crypto to Buy Now That Are Set to Dominate the Market

[ Fri, Mar 14th ]: Marketplace

Have mortgage rates dropped enough to spur homebuyers this spring?

[ Fri, Mar 14th ]: inc42

Lendingkart's Founder On Balancing Growth, Regulation And Public Market Expectations

[ Fri, Mar 14th ]: Deadline

Laura Lewis' Rebelle Media Inks First-Look Deal W .. Sicilian Inheritance' Adaptation As First Project

[ Fri, Mar 14th ]: devdiscourse

Greece's Cabinet Shake-up: Navigating Crisis and Change

[ Fri, Mar 14th ]: Dealbreaker

Pharma Firms Mallinckrodt and Endo Agree to Merge in $6.7B Cash and Stock Deal

[ Fri, Mar 14th ]: MarketWatch

'He claims to be a nihilist': I told my friend to .. hares. He stopped speaking to me. Is that normal?

[ Fri, Mar 14th ]: AOL

Should I sell my house for cash? Pros and cons of cash home sales

[ Fri, Mar 14th ]: Entrepreneur

The One Reason Most Small Businesses Fail. And No, It Isn't Money

[ Fri, Mar 14th ]: Patch

Woodbridge Twp. Business Summary: What's Coming In 2025

[ Fri, Mar 14th ]: TechRadar

You can now use an IPv4 address as business collateral - and it could be worth millions

[ Fri, Mar 14th ]: TheWrap

Justine Bateman Says Trump and Musk Should Use $1 .. llion of DOGE Savings to Start American Film Fund

[ Fri, Mar 14th ]: WTRF

"Failing to pay employees, provide insurance, or .. io hospital faces layoffs and financial struggles

[ Fri, Mar 14th ]: PCMag

'Disrupt and Leapfrog': Intel's New CEO Charts a (Risky) Comeback Strategy

[ Fri, Mar 14th ]: healthday

Dr. Oz Accused of Underpaying Medicare Taxes Ahead of Nomination Hearing

[ Fri, Mar 14th ]: News24

New VAT-free foods: Most canned veg still excluded, but oxtail, tongue may be in

[ Fri, Mar 14th ]: GOBankingRates

6 Key Signs You Need To Rethink Your Career Choice

[ Fri, Mar 14th ]: Fortune

Hostage training and hours of pre-trip preparatio .. the terrifying new reality of traveling for work

[ Fri, Mar 14th ]: isixsigma

TQM in the Digital Age: How AI and Automation Are Transforming Quality Management

[ Fri, Mar 14th ]: Insider

I made $48,000 in profits in 4 months on Etsy. He .. ed to find the right products and prices to sell.

[ Fri, Mar 14th ]: IOL

Empowering workers and SMEs: key digital inclusion strategies from the B20 Summit

[ Fri, Mar 14th ]: Investopedia

Why Filing Your Taxes Early Could Save You Stress and Money

[ Fri, Mar 14th ]: Stocktwits

Crown Castle Stock Gains Premarket After $8.5B De .. Small Cells And Fiber Solutions: Retail's Divided

[ Fri, Mar 14th ]: Invezz

4 reasons Alibaba stock price is surging this year and what next

[ Fri, Mar 14th ]: Forbes

AI's Expanding Role In Retail And E-Commerce: Balancing Efficiency With Human Touch

[ Fri, Mar 14th ]: CNN

Elon Musk's Tesla says it could be targeted by retaliatory tariffs

[ Fri, Mar 14th ]: TheStreet

Tax trends and myths

[ Fri, Mar 14th ]: Newsweek

Companies and Communities Feel Effects of $20B Climate Funding Freeze

[ Fri, Mar 14th ]: BusinessTech

South Africa bans cannibas and hemp products, and Eskom maintenance lie

[ Fri, Mar 14th ]: Cryptopolitan

Crypto Analysts Believe This New Crypto Could Become Bigger Than Solana, XRP and BNB

[ Fri, Mar 14th ]: Mint

Bajaj Finserv Loan: Find the latest updates on gold loan

[ Fri, Mar 14th ]: Reuters

Singapore's DBS raises $2 billion through US dollar bonds, term sheet shows

[ Fri, Mar 14th ]: Variety

VFX and Animation Studio Cinesite Raises $215 Million On the Heels of Technicolor Collapse

[ Fri, Mar 14th ]: BusinessGhana

Govt to overhaul VAT System by end of year - Finance Minister

Thu, March 13, 2025

[ Thu, Mar 13th ]: AOL

Tech leaders at Anthropic, IBM, and Meta warn that AI is coming for software developer jobs

[ Thu, Mar 13th ]: WFAA

Fort Worth family business faces rising costs due to steel tariffs

[ Thu, Mar 13th ]: Moneyweb

How Eskom and National Treasury saved taxpayers more than R20bn

[ Thu, Mar 13th ]: TipRanks

ARMOUR Residential REIT Updates Financial Position and Dividend

[ Thu, Mar 13th ]: RochesterFirst

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[ Thu, Mar 13th ]: SmartAsset

New Jersey Corporate Tax: What It Is and How It Works

[ Thu, Mar 13th ]: Politico

Lobbyists lay out an ethics roadmap for using AI

[ Thu, Mar 13th ]: CNBC

CNBC Daily Open: A muted inflation report for Feb .. supported markets even as the trade war heats up

[ Thu, Mar 13th ]: GOBankingRates

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[ Thu, Mar 13th ]: Audacy

Tax cuts, big housing investment, highlight Parker's new, $6.7 billion city budget proposal

[ Thu, Mar 13th ]: CNA

CNA Explains: What happens if a Singapore-licensed investment platform goes under?

[ Thu, Mar 13th ]: CNN

Trump imposes sweeping 25% steel and aluminum tariffs. Canada and Europe swiftly retaliate

[ Thu, Mar 13th ]: WKYT

Lexington welder discusses impact tariffs could have on business

[ Thu, Mar 13th ]: stacker

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[ Thu, Mar 13th ]: Observer

Blockchain's Billion-Dollar Blunder: How Finance's Tech Revolution Became an Awkward Evolution

[ Thu, Mar 13th ]: Insider

An early TikTok investor is $17 billion richer th .. he wealthiest man in finance after Warren Buffett

[ Thu, Mar 13th ]: BusinessTech

South Africa doesn't have a budget

[ Thu, Mar 13th ]: Euronews

Generali, Deutsche Bank and Deliveroo: The company news moving the markets

[ Thu, Mar 13th ]: Bloomberg

Trump Crypto Venture Has Talked to Binance About Doing Business

[ Thu, Mar 13th ]: Africanews

U.S. Gold Card: What it means for African investors Business Africa

[ Thu, Mar 13th ]: Axios

Exclusive: GSR Ventures splits its U.S. and China arms

[ Thu, Mar 13th ]: Due

Volatile Markets and Cautionary Economic Indicators

[ Thu, Mar 13th ]: Astrofame

Taurus: Your daily horoscope - March 13

[ Thu, Mar 13th ]: eNCA

Budget 2025 | The good, the bad and the unexpected

[ Thu, Mar 13th ]: Forbes

The Art Of Risk Management And Navigating Uncertainty

[ Thu, Mar 13th ]: Fortune

Roomba creator iRobot was once courted by Amazon .. cuum revolution. Now, it might go out of business

[ Thu, Mar 13th ]: Reuters

US Senator Warren demands Medicare nominee Dr. Oz sever industry ties

[ Thu, Mar 13th ]: Week99er

Best Altcoin to Buy in March 2025? Qubetics Sell .. SEI's $557M Revenue, and Mantra's $6B Market Cap!

[ Thu, Mar 13th ]: MarketWatch

Mallinckrodt and Endo plan merger as they look to recover from opioid litigation

[ Thu, Mar 13th ]: Barchart

Stocks Slip Before the Open as U.S. Shutdown Fears Grow, PPI Data in Focus

[ Thu, Mar 13th ]: Moneycontrol

NIFTY 50 Intraday: Shriram Finance and Tata Motor .. Among Top Losers; Bharat Elec and SBI Lead Gains

[ Thu, Mar 13th ]: Kiplinger

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[ Thu, Mar 13th ]: NewcastleWorld

Short-term growth concern, long-term resilience: .. UK manufacturing small business outlook over time

[ Thu, Mar 13th ]: Zawya

RemotePass and Wafeq partner to automate payroll and accounting for UAE & KSA businesses

[ Thu, Mar 13th ]: Investopedia

S&P 500 Gains and Losses Today: Tech Stocks Bounce Back After Soft Inflation Data

[ Thu, Mar 13th ]: Stocktwits

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[ Thu, Mar 13th ]: KKTV

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Wed, March 12, 2025

[ Wed, Mar 12th ]: GOBankingRates

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[ Wed, Mar 12th ]: Mediaite

Fox's Laura Ingraham Advises Viewers to 'Ignore' .. Stock Market Because Trump 'Is Good for Business'

[ Wed, Mar 12th ]: TheWrap

Fox Business Host Slams Trump White House - and F .. to Talk Economy: 'I'll Air Dirty Laundry All Day'

[ Wed, Mar 12th ]: Bloomberg

Schumer Says Democrats Will Block GOP Plan to Avert Shutdown

[ Wed, Mar 12th ]: KFVS12

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[ Wed, Mar 12th ]: WHAS11

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[ Wed, Mar 12th ]: Insider

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[ Wed, Mar 12th ]: FXStreet

Crypto Today: BTC, Pi Network and HBAR rally as US CPI triggers $40B buying spree

[ Wed, Mar 12th ]: CNN

US inflation cooled in February, but Trump's tariff plans and trade war loom

[ Wed, Mar 12th ]: Week99er

Top Cryptos to Invest in Today: Qubetics Presale .. es, SEI's $120M Exit, and Ethereum's ETF Outflows

[ Wed, Mar 12th ]: Fortune

Companies that want to hire workers with AI skills need to focus on this 3-part strategy

[ Wed, Mar 12th ]: Yahoo

Fat Tomato Grill owner passing the torch: 'It's been a hell of a run'

[ Wed, Mar 12th ]: WTOL

Financial stress rises as tax season approaches; experts warn of common mistakes and scams

[ Wed, Mar 12th ]: MarketWatch

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[ Wed, Mar 12th ]: BusinessTech

Medical aid tax credits, fuel levies and VAT - what to expect in South Africa's new budget

[ Wed, Mar 12th ]: CNBC

8-year-old's coffee business brought in $150,000 in 2024 and just got him a deal on 'Shark Tank'

[ Wed, Mar 12th ]: IOL

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[ Wed, Mar 12th ]: NerdWallet

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[ Wed, Mar 12th ]: Entrepreneur

Trailblazing Women: Nikita and Rhea Patel's 'The .. ace for Female Professionals to Thrive in the UAE

[ Wed, Mar 12th ]: BBC

Survey reveals optimism among business leaders

[ Wed, Mar 12th ]: Zawya

Mbank partners with Abu Dhabi University to launc .. ve academic and professional development programs

[ Wed, Mar 12th ]: GhanaWeb

All set for IFRIG's 2025 Islamic Finance Forum with focus on sukuk

[ Wed, Mar 12th ]: AOL

Tesla stock rises after worst day in almost 5 years as Musk says US production will double

[ Wed, Mar 12th ]: Reuters

South African rand opens weaker before budget showdown

[ Wed, Mar 12th ]: Investopedia

50 Best Cities To Retire In the U.S.: The Surprising Leaders in Affordability

The One Reason Most Small Businesses Fail. And No, It Isn't Money

//business-finance.news-articles.net/content/202 .. small-businesses-fail-and-no-it-isn-t-money.html

Published in Business and Finance on Friday, March 14th 2025 at 16:21 GMT by Entrepreneur

Both the data and my anecdotal experience over the decades show businesses don't fail for the reasons we always hear. It's something else entirely.

The article from MSN discusses the primary reason why most small businesses fail, which is not due to financial issues but rather due to a lack of market need for their product or service. According to the insights provided, many entrepreneurs are driven by passion or the desire to solve a problem they personally face, but they often fail to validate if there's a broader market demand for their solution. This oversight leads to businesses that might have a great product or service but no substantial customer base to sustain operations. The article emphasizes the importance of market research and understanding customer needs before launching a business, highlighting that even with sufficient funding, a business will struggle if it does not meet a real market need.

Read the Full Entrepreneur Article at:
[ https://www.msn.com/en-us/money/startup/the-one-reason-most-small-businesses-fail-and-no-it-isn-t-money/ar-AA1AWyum ]

Publication Contributing Sources

Entrepreneur

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The One Reason Most Small Businesses Fail. And No, It Isn't Money