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Flau'jae Johnson and Experian Double Team Consumer Debt in March Madness Ads


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Published in Business and Finance on by Adweek   Print publication without navigation

Flau'jae Johnson has been an LSU Tiger, an NCAA Champion, a rapper, a business major, and a prolific endorser-but being financially stable has become a similarly important part of her identity. As March Madness tips off,

Flau'jae Johnson, a freshman guard for LSU's women's basketball team, has partnered with Experian for a March Madness campaign aimed at educating young adults about managing consumer debt. The campaign features Johnson in advertisements where she discusses the importance of financial literacy, using her platform to connect with fans and promote Experian's Boost, a tool designed to help improve credit scores by including positive payment history from utility and telecom bills. This initiative comes at a time when many young people are facing financial challenges, and Johnson's involvement is intended to make financial education more relatable and engaging for her peers.

Read the Full Adweek Article at:
[ https://www.msn.com/en-us/sports/other/flau-jae-johnson-and-experian-double-team-consumer-debt-in-march-madness-ads/ar-AA1ABpdW ]

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