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NEWARK, N.J.--([ BUSINESS WIRE ])--Prudential Financial, Inc.as (NYSE:PRU) Real Estate and Relocation business ranked first in overall net satisfaction among large relocation services firms for the second consecutive year in the tenth annual Relocation Managersa Survey from Trippel Research. Prudential led the industry with an overall satisfaction rate of 56%, with a score of 8.47 on a 10-point scale compared to an industry average of 38% and 8.16. Prudentialas score rose from 53% in last yearas survey while the industry average dropped from 45%.

"We are very pleased to see our hard work validated by our clientsa responses"

The survey, designed to obtain evaluations from corporate relocation mangers regarding levels of satisfaction with firms in the relocation management industry, reports results from 425 companies, the largest response in 10 years of providing comparative information.

aWe are very pleased to see our hard work validated by our clientsa responses,a said Earl Lee, president of Prudential Real Estate and Relocation Services, Inc. aPrudential surpassed the industry average in nearly every category but we are especially proud of our top ratings in the areas of cost management and value for price paid in a time when corporate budgets are under increasing pressure.a

Prudential led the large firms in cost management and value for price paid, receiving aExcellenta ratings and satisfaction scores of 68% in both categories, well above industry averages. Prudential was also rated aExcellenta in personnel experience, personnel tenure, and technology: data security with 85% satisfaction in each category, and home marketing and inventory management at 76%.

The survey also revealed the following:

• A large majority of corporate managers expect no-growth or minimal changes to the growth of domestic relocation volume in the coming year.
• Nearly two-thirds of companies consider their relocation programs to be fully outsourced.
• Approximately 13% of survey respondents changed relocation management companies in the past year, a number consistent with that in prior years.

The survey was conducted online by Trippel Survey & Research, LLC, among relocation managers nationwide, in October 2011.

Prudential Real Estate and Relocation Services, Inc. is Prudentialas integrated real estate brokerage franchise and relocation services business. Prudential Relocation, Inc. is a full-service global mobility management firm with clients including global Fortune 500 companies, multinationals and U.S. governmental organizations. Prudential Relocation offers a full range of relocation services delivering the best value for our clients and their relocating employees. Our clients benefit from high levels of satisfaction through our dedication to quality services, industry leading expertise, and a highly regarded reputation.

Prudential Financial, Inc. (NYSE: PRU), a financial services leader with approximately $871 billion of assets under management as of September 30, 2011, has operations in the United States, Asia, Europe, and Latin America. Prudentialas diverse and talented employees are committed to helping individual and institutional customers grow and protect their wealth through a variety of products and services, including life insurance, annuities, retirement-related services ,mutual funds, investment management, and real estate services. In the U.S., Prudentialas iconic Rock symbol has stood for strength, stability, expertise and innovation for more than a century. For more information, please visit [ http://www.news.prudential.com ].