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Maximizer Software Inc.: Maximizer Software Expands International Mobile CRM Footprint with New Mobile-Centric Channel Partners

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^{Published in Business and Finance on Wednesday, September 16th 2009 at 5:28 GMT by Market Wire}  

VANCOUVER, BRITISH COLUMBIA--(Marketwire - Sept. 16, 2009) - Maximizer Software Inc. (TSX:MAX), a leading provider of simple, accessible customer relationship management (CRM) and mobile CRM solutions, today announced a broader international mobile footprint for Maximizer Mobile CRM via three new channel partners. Kilobytes Data Solutions Inc., The Weston Group, and Nubison - all focused on the mobility marketplace - have joined Maximizer's partner program.

"These premier partnerships echo our strong corporate focus on mobile CRM and will further enable Maximizer to deliver leading mobile CRM solutions to a wider geographic audience," said Vivek Thomas, president, Maximizer Software. "We look forward to collaborating with these partners and bringing top-notch mobile CRM to more SMBs around the world."

Kilobytes Data Solutions Inc. is an innovative and leading systems integrator addressing secure wireless and wired IT needs for businesses in the greater Toronto area. The Weston Group is one of UK's leading technology solutions providers focused on wireless and wired voice and data solutions partnered with O2, Orange, T-Mobile UK, and Vodafone. Based in Chile, Nubison is a mobile solutions and services provider and a BlackBerry Alliance Member. These new reseller partners will focus on adding value to their mobile customers with Maximizer Mobile CRM.

Maximizer Mobile CRM gives professionals instant access to information in the field, including customers' history, leads, sales opportunities, dashboards, customer service cases, documents and schedules. With Maximizer Mobile CRM, organizations can reduce staff downtime and increase field productivity; increase customer face time by reducing time spent on office administration; build customer intimacy by reviewing up-to-date customer details before a meeting; and improve real-time visibility into sales and staff activities.

To learn more about Maximizer Mobile CRM, visit: [ www.maximizer.com/mobilecrm ].

About Maximizer Software

Maximizer Software is a leading provider of simple, accessible, customer relationship management (CRM) and mobile CRM solutions, providing the best value for small and medium-sized businesses and divisions of large enterprises. As a pioneer in the CRM industry for more than 20 years, Maximizer offers sales, marketing, and customer service staff and managers access to customer information through mobile devices, online or the desktop. Maximizer's solutions enable organizations to accelerate business growth by centralizing information and streamlining processes, while exceeding client expectations. Maximizer Software has sold over one million licenses to more than 120,000 customers, ranging in size from entrepreneurs to multi-national organizations, including: Cathay Pacific, Fisher & Paykel Healthcare, HSBC, Ipsos Canada, Oxford University, Siemens, Societe Generale and TD Securities. Maximizer Software is a global business with offices and over 400 business partners throughout the Americas, Europe/Middle East/Africa and Asia Pacific. For more information, please visit: [ www.maximizer.com ].

This release may contain certain forward-looking statements reflecting Maximizer Software Inc.'s current expectations. Investors are cautioned that all forward-looking statements involve risks and uncertainties, including without limitation, changes in market and competition, technological and competitive developments, and potential downturns in economic conditions generally. Additional information on these and other potential factors that could affect the Company's financial results are detailed in documents filed from time to time with the provincial securities commissions in Canada. All trademarks or registered trademarks stated herein are properties of their respective owners.