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Ang Yiting Named New Editor of Lianhe Zaobao

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  Published in Business and Finance on Friday, February 27th 2026 at 7:32 GMT by The Straits Times
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Singapore, February 27th, 2026 - Lianhe Zaobao, Singapore's flagship Chinese-language newspaper, is poised for a new chapter with the appointment of Ang Yiting as its next editor, effective May 5th, 2026. The move, announced today by SPH Media Trust, signals a clear strategic shift towards digital innovation and a concerted effort to capture a younger readership in an increasingly competitive media landscape.

Ms. Ang succeeds Wong Wei Han, who after a commendable tenure, will transition to a new, as yet undisclosed, role within SPH Media Trust. This internal reshuffling highlights the organization's commitment to fostering talent and adapting to the evolving demands of the 21st-century news environment.

Ang Yiting's 16-year tenure with Lianhe Zaobao has been marked by a consistent focus on digital transformation. Currently serving as the Head of the Digital Product Division, she has been instrumental in developing and implementing strategies to enhance the newspaper's online presence and reach. This deep understanding of digital platforms, user behavior, and content delivery makes her uniquely positioned to lead Lianhe Zaobao into its next phase of growth.

Navigating a Changing Media Landscape

The appointment arrives at a crucial time for traditional media outlets globally, and Lianhe Zaobao is no exception. The rise of social media, online news aggregators, and alternative information sources has presented significant challenges to established newspapers in maintaining readership and relevance. The decline in print subscriptions, coupled with the struggle to monetize digital content, has forced media organizations to rethink their business models and editorial strategies.

Lianhe Zaobao's challenges are particularly nuanced. As a leading Chinese-language newspaper in Singapore, it caters to a demographic that is increasingly digitally savvy and accustomed to consuming news through a variety of channels. While the newspaper enjoys a strong reputation for its in-depth reporting and analysis of regional and international affairs, it must compete with a proliferation of Chinese-language digital content originating from various sources, including mainland China.

Digital Innovation: The Core of the Strategy

Ms. Ang's background suggests a clear emphasis on leveraging technology to address these challenges. Industry analysts predict a significant acceleration of digital initiatives under her leadership. This is likely to include:

• Enhanced Mobile Experience: Expect a revamped mobile app with features tailored to user preferences, including personalized news feeds, interactive content, and seamless integration with social media platforms.
• Data-Driven Journalism: Utilizing data analytics to understand audience behavior, identify emerging trends, and tailor content to specific interests. This will also allow for more effective measurement of editorial impact and audience engagement.
• Multimedia Storytelling: Moving beyond traditional text-based articles to incorporate video, audio, interactive graphics, and other multimedia elements to enhance the storytelling experience. The focus will likely be on short-form video content optimized for platforms like TikTok and Instagram.
• Podcast & Audio Content: Expanding into the podcasting space to reach commuters and those who prefer audio consumption, potentially offering daily news briefings, in-depth interviews, and investigative reports.
• AI-Powered Content Creation & Curation: Exploring the use of artificial intelligence to assist in content creation, curation, and translation, while maintaining editorial integrity and journalistic standards. This includes the potential for automated summarization of complex topics and personalized news recommendations.

Reaching a Younger Audience

One of the key priorities for Ms. Ang will be attracting a younger audience. This requires a multi-faceted approach that goes beyond simply publishing content online. Strategies could include:

• Collaborations with Digital Influencers: Partnering with popular social media personalities and online content creators to reach new audiences and promote Lianhe Zaobao's content.
• Educational Initiatives: Developing educational programs and resources for schools and universities to foster media literacy and promote an understanding of current affairs.
• Gamification & Interactive Content: Incorporating gamified elements and interactive features into online content to engage younger readers and encourage participation.
• Focus on Lifestyle & Culture: Expanding coverage of lifestyle topics, entertainment, and cultural trends that appeal to younger demographics while remaining true to the newspaper's core values.

SPH Media Trust's decision to appoint Ms. Ang reflects a broader trend within the media industry: a recognition that the future of news is inextricably linked to digital innovation and a relentless focus on audience engagement. The coming months will be critical in determining whether Lianhe Zaobao can successfully navigate this evolving landscape and solidify its position as a leading voice in Singaporean journalism.