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Ford CEO Jim Farley: Employee pricing will continue as new auto tariffs loom | CNN Business

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Ford CEO Jim Farley announced Wednesday on CNN that the automaker is extending its "employee pricing" offer to car buyers for another month, through July 4, to encourage sales to consumers nervous about rising prices because of new tariffs on imported cars and auto parts.
In an article published by CNN on April 30, 2025, Ford CEO Jim Farley expressed his concerns about the potential negative impacts of new tariffs on imported vehicles from China. Farley argued that these tariffs could lead to retaliatory measures, disrupting the global supply chain and ultimately harming American consumers by increasing vehicle prices. He emphasized Ford's commitment to competing globally and suggested that the focus should be on enhancing domestic manufacturing capabilities rather than imposing tariffs. Farley's comments come amidst ongoing discussions in Washington about trade policies and their effects on the automotive industry.

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[ https://www.cnn.com/2025/04/30/business/ford-ceo-tariffs/index.html ]