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Are You Splurging on Food and Drink Before Departure? Your Airport Really Hopes So


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  Print publication without navigation Published in Business and Finance on by MSN

Airports are repositioning to cater to rising demand for dining, but they face lower fee income and big investment bills.

The article from MSN discusses how airports are increasingly focusing on enhancing their food and beverage offerings to capitalize on travelers' tendencies to splurge before their flights. Airports are not just transit points anymore but are becoming destinations in themselves, with high-end dining options, local cuisine, and even celebrity chef restaurants. This shift is driven by the understanding that travelers, often with time to kill and a desire to make their journey memorable, are willing to spend more on quality food and drink. Airports are redesigning spaces to be more inviting, with comfortable seating and unique dining experiences, aiming to increase revenue through these non-aviation services. The trend also reflects broader changes in consumer behavior, where experiences are valued over mere functionality, leading to a transformation in how airport concessions operate and market themselves.

Read the Full MSN Article at:
[ https://www.msn.com/en-us/money/economy/are-you-splurging-on-food-and-drink-before-departure-your-airport-really-hopes-so/ar-AA1Ad95I ]

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