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Mon, June 25, 2012

The Board of LBi International N.V. Notes the Press Speculation That Has Arisen Following the Recent Announcement of WPP plc Th


Published on 2012-06-25 03:41:24 - Market Wire
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June 25, 2012 06:19 ET

The Board of LBi International N.V. Notes the Press Speculation That Has Arisen Following the Recent Announcement of WPP plc That It Is to Acquire AKQA Holdings, Inc.

AMSTERDAM, THE NETHERLANDS--(Marketwire - Jun 25, 2012) - The Board of LBi International N.V. ("LBi" or the "Company") (EURONEXT AMSTERDAM: [ LBI ]), notes the press speculation that has arisen following the recent announcement of WPP plc that it is to acquire AKQA Holdings, Inc.

The Board of LBi considers such speculation to be inevitable, given that LBi is the largest remaining independent digital marketing agency, operating in a sector that has entered a period of consolidation in recent years.

The Company has, for some time, received interest from potential suitors and, more recently, commenced initial discussions with third parties interested in pursuing further consolidation in the sector. Such discussions are at a very preliminary stage and there can be no certainty that an offer will be made for the Company.

The Board believes LBi has taken significant steps in recent years to reposition the Company and is well placed to continue to operate independently. LBi has strong prospects as the world's largest independent marketing and technology agency with offices in 16 countries.

Further announcements will be made if and when circumstances so require. This announcement is made pursuant to Section 5:25i of the Dutch Financial Supervision Act.

About LBi
LBi International N.V. (EURONEXT AMSTERDAM: [ LBI ]) is Europe's largest independent marketing and technology agency, blending insight, media, creativity and technical expertise to create value for brands.

Headquartered in Amsterdam (the Netherlands), we have operations in 16 countries and a staff of approximately 2,120 experts. As a marketing and technology agency, we offer services to brands (clients) to help them engage with their customers through digital channels across a wide spectrum of their points of engagement, from initial awareness of the brand, through direct interaction with the services or products offered by the brand, to on-going relationships with the brand.

The Company offers a suite of services that are designed to help companies attract, engage and manage customers, more effectively. This full service offering combines analytical, direct marketing and digital competences, which means that we are able to develop big creative ideas in the digital space, build and manage complex transactional websites, run complex CRM programmes and even handle the media buying, planning and electronic public relations for blue chip companies.

For more information, visit [ www.LBi.com ]


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