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WillisWire to Provide Clients, Media and the Public Global Insights on Risk

^{Published on 2011-09-22 08:58:04 - Market Wire}
 

NEW YORK--([ BUSINESS WIRE ])--Willis Group Holdings plc (NYSE: WSH), the global insurance broker, today unveiled a new blogging platform, [ WillisWire ], where experts from around the Group will share their insights on the full spectrum of risks affecting businesses around the word. From the oldest known perils, like hurricanes and seismic disturbances, to newer risks, such as terrorism, reputation damage and cyber security, WillisWire will add knowledgeable voices to the ongoing dialogue on risks facing the planet and the people who inhabit it.

"WillisWire is a window into the Willis world of expertise and serves as a dynamic online portal from which we can share our knowledge and views on risk faster and more regularly with our clients, the media and industry colleagues."

WillisWire, which will grow each week with fresh content and intellectual capital of interest to the insurance industry, went live today with a post from Willis Chairman and CEO, Joe Plumeri. Plumeri blogged about risks facing Asian commerce following a [ speech ] he delivered to business leaders in Hong Kong yesterday.

In his post, Plumeri said, aWith change accelerating in the risk landscape, ita™s important that companies are aware of the range of challenges facing their business and receive useful information in real time. This is why wea™ve pulled together Willis experts who have spent their careers deeply interwoven with our clientsa™ industries to share their knowledge and insights through our new blog, WillisWire, which today I have the honor to inaugurate.a

WillisWire facilitates a global exchange of ideas and features some of the brightest minds of Willis Group, one of the worlda™s leading brokers. These bloggers will provide short, timely posts on the insurance implications of natural and man-made disasters. The blog will also address the latest issues, trends and news impacting businesses around the world from industries including Energy, Marine, Aviation and Construction, to Reinsurance and Financial Services.

WillisWire will deliver the Groupa™s global insights through a range of interactive tools and features:

• A Real Simple Syndication (RSS) feed that lets readers subscribe to receive updates on any industry as soon as theya™re posted.
• Multimedia communications including video, graphics and audio clips.
• Full integration with Twitter and other forms of social media, allowing real-time knowledge sharing.
• Key word tagging that lets visitors quickly search for topics of interest.

Commenting on the launch, Josh King, Senior Vice President, Willis Group Marketing and Communications, said, aWillisWire is a window into the Willis world of expertise and serves as a dynamic online portal from which we can share our knowledge and views on risk faster and more regularly with our clients, the media and industry colleagues.a

In addition to original essays and observations from Willis thought leaders, WillisWire will provide immediate access to research, white papers and podcasts and video from speeches and presentations at events around the world.

As the latest result of the brokera™s effort to communicate faster and more effectively in the digital age, the launch of WillisWire follows a broader social media drive by Willis this year. Today, Willis has a strong following on [ Twitter ] and also a growing presence on [ Facebook ], [ YouTube ] and [ LinkedIn ], where it shares commentary on risks and Group news.

About Willis

Willis Group Holdings plc is a leading global insurance broker. Through its subsidiaries, Willis develops and delivers professional insurance, reinsurance, risk management, financial and human resource consulting and actuarial services to corporations, public entities and institutions around the world. Willis has more than 400 offices in nearly 120 countries, with a global team of approximately 17,000 employees serving clients in virtually every part of the world. Additional information on Willis may be found at [ www.willis.com ].