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Published in Business and Finance on Thursday, October 8th 2009 at 12:07 GMT by Market Wire

VANCOUVER, BRITISH COLUMBIA--(Marketwire - Oct. 8, 2009) - Intrinsyc Software International, Inc. (TSX:ICS), a leading provider of software solutions for mobile and embedded devices, today announced it was selected by Microsoft Corp. as the recipient of a Windows Embedded Excellence Award at the 2009 Windows Embedded Partner summit held in San Francisco last week. Intrinsyc received the award for "2009 North American Partner of the Year" in the Consumer Devices category.
Intrinsyc was chosen for its outstanding efforts in driving Windows Embedded CE designs for consumer Internet devices (CIDs), such as connected portable navigation devices (PNDs), feature phone handsets, e-Readers, and portable media players. Intrinsyc enabled more than 60 Windows Embedded CE designs during the award period. Related Intrinsyc products and services include Destinator, a leading GPS navigation software solution, as well as solutions for development of Windows Embedded devices such as software driver development, telephony software, power management optimization, and user interface design and development.
"We are honored to be recognized as a leader in delivering the highest quality products and services that enable Windows Embedded CE-based consumer devices," said Tracy Rees, President and Chief Executive Officer, Intrinsyc. "By aligning with the latest Microsoft Windows Embedded technology we ensure our customers will have the best value and most appropriate solutions for their mobile consumer devices."
"Intrinsyc has demonstrated strong performance in delivering leading navigation and platform development solutions, as well as excellence in promoting Microsoft Windows Embedded solutions in the marketplace," said Valerie Olague, senior partner marketing manager for Windows Embedded at Microsoft. "We are pleased to recognize their contribution in driving Windows Embedded CE designs in the rapidly expanding CID market."
About Intrinsyc Software International, Inc.
Intrinsyc empowers device makers, mobile operators, and silicon vendors to deliver compelling, next generation mobile and embedded devices with faster time-to-market, higher quality, and differentiating innovation. Our customers and partners rely on our award-winning device development solutions and our industry-leading navigation software and LBS solutions. Intrinsyc is publicly traded (TSX:ICS) and headquartered in Vancouver, Canada, with offices in China, Israel, Taiwan, U.K. and the United States. [ www.intrinsyc.com ].