Business & Finance
Wed, September 26, 2012
MAYFIELD VILLAGE, Ohio--([ BUSINESS WIRE ])--Television stars arenat the only people working with fashion designers to make a splash this fall. Progressive Insurance and Flo are teaming up with designer [ Candice Held ] to raise money for Dress for Success Worldwide. From Monday, September 24 at 12:00 p.m. EDT until Thursday, October 4, fashion fans can bid on a one-of-a-kind dress worn by the advertising icon in multiple magazine advertisements. The auction will take place online at [ www.ebay.com/progressiveinsurance ], giving people the opportunity to buy a custom-made Candice Held dress, which features 1,000 hand-placed crystals on the train.
"Weare hoping that Floas celebrity combined with Candiceas notoriety will drive people to the page to bid, bringing more money to Dress for Success."
aWe chose Candice for this project because sheas a top-notch designer, and we knew shead do a great job turning Floas everyday Superstore outfit into an elegant gown,a said Miriam Deitcher, marketing director at Progressive. aItas a great dress and wead love to keep it, but weare happy we can use it to raise money for a good cause.a
Bidding for the dress will start at $200, with the money from the winning bid going to Dress for Success Worldwide. Dress for Success is a non-profit organization that provides proper job interview attire for women who canat afford it.
aThe opening bid is definitely below face value for the dress,a Deitcher continued. aWeare hoping that Floas celebrity combined with Candiceas notoriety will drive people to the page to bid, bringing more money to Dress for Success.a
To bid on the dress, visit [ www.ebay.com/progressiveinsurance ].
About Progressive
Celebrating its 75th anniversary in 2012, The Progressive Group of Insurance Companies makes it easy to understand, buy, and use [ auto insurance ]. Progressive offers [ choices ] so consumers can reach it whenever, wherever, and however itas most convenienta"online at progressive.com, by phone at 1-800-PROGRESSIVE, on a mobile device or in-person with a local agent.
Progressive offers insurance for personal and commercial autos and trucks, motorcycles, boats, recreational vehicles, and homes. Itas the fourth largest auto insurer in the country, the largest seller of [ motorcycle insurance ], and a leader in [ commercial auto insurance ]. Progressive also offers [ car insurance online ] in Australia at [ http://www.progressiveonline.com.au ].
Founded in 1937, Progressive continues its long history of offering shopping tools and services that save customers time and money, like Name Your Price, the Snapshot Discount, and a concierge level of claims service.
The Common Shares of The Progressive Corporation, the Mayfield Village, Ohio-based holding company, trade publicly at (NYSE:PGR).
Photos/MultimediaGallery Available: [ http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50418127&lang=en ]
