HOLLYWOOD, CA--(Marketwire - Sep 7, 2012) - Medient Studios (OTCQB: [ FRYP ]) announced today that its new film "Yellow" is set to premiere Saturday, September 8, 2012, in the special presentation section of the Toronto International Film Festival ("TIFF"). Writer/Director, Nick Cassavetes, along with producer Manu Kumaran will attend the special screening.

"TIFF is the premier film festival of North America and a very effective platform to launch films. In the last few years films like The King's Speech and Slumdog Millionaire, have leveraged success in Toronto to create box office and Oscar history," stated Manu Kumaran, CEO of Medient Studios.

Starring Heather Wahlquist, Sienna Miller, Melanie Griffith, Gena Rowlands, and Ray Liotta, "Yellow" is a searing take on modern society and the demands it makes on people. The film tells the story of a young substitute teacher who escapes from her drudging everyday life by fantasizing bizarre parallel realities.

"Yellow" is written and directed by Nick Cassavetes, whose previous films include "The Notebook," "John Q," and "My Sister's Keeper."

Described as "wildly inventive" and a "cinematic trip of mind-bending proportions," by the Toronto International Film Festival, the first public screening of the film on 8th September is already sold out.

International Creative Management ("ICM") is the US sales agent for "Yellow" with Atlas Films as the international sales agent.

About Toronto International Film Festival

The Toronto International Film Festival is one of the leading public film festivals in the world, screening more than 300 films from 60+ countries every September. It showcases the best in new American and international cinema and is produced by Film Independent, the non-profit arts organization that also produces the Spirit Awards.

About Medient

Founded in 2002 in India, Medient has produced 15 feature films in four different languages, in seven different countries across four continents. It has grown from being an India focused company to an international production company with a global footprint. Today Medient has a strong presence in the world's key media markets -- North America, Europe and India and collaborates with some of the entertainment industry's leading companies including Universal Pictures, ICM, Ed Pressman Film Corp, Muse Entertainment, Wild Bunch, Prime Focus Group and others.

For more information, please visit Medient Studios website at [ http://www.medient.in ]

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