BOCA RATON, FL--(Marketwire - Jul 25, 2012) - DirectView Holdings, Inc. publicly traded as (OTCBB: [ DIRV ]), a company focused on ownership and management of leading video and security technology companies, is pleased to announce the company's competition of a contract to provide video services for EmblemHealth / HIP Administrators. EmblemHealth, Inc. is a leading health care coverage and administrator to roughly 3 million people.

DirectView has recently completed the delivery and installation of equipment and services ordered by EmblemHealth / HIP Administrators. The company is now providing 3 years of maintenance and ongoing support per the agreement.

Roger Ralston, CEO and Chairman of DirectView, commented, "DirectView is committed to its clients and shareholders and is very pleased to make this thrilling announcement of adding such a prestigious company, Emblem Health / HIP Administrators to our rising list of clients. This is a true honor to have been chosen by such an industry leader."

About DirectView: [ www.DirectViewSecurity.com ] / [ www.DirectViewInc.com ]
About Emblem Health: [ www.EmblemHealth.com ]

Safe Harbor Statement: The Private Securities Litigation Reform Act of 1995 provides a safe harbor for forward-looking information made on the company's behalf. All statements, other than statements of historical facts, which address the company's expectations of sources of capital or which express the company's expectation for the future with respect to financial performance or operating strategies can be identified as forward-looking statements. Such statements made by the company are based on knowledge of the environment in which it operates, but because of the possibility of unknown factors, as well as other factors beyond the control of the company, actual results may differ materially from the expectations expressed in the forward-looking statement. An investment in our common stock involves a significant degree of risk. You should not invest in our common stock unless you can afford to lose your entire investment. You should consider carefully all risk factors and other information in our annual report and quarterly filings before deciding to invest in our common stock. If any of the following risks and uncertainties develops into actual events, our business, financial condition or results of operations could be materially adversely affected and you could lose your entire investment in our company.

Forward Looking Statements: This press release contains forward-looking statements that involve a number of risks and uncertainties, including statements regarding the outlook of the Company's business and results of operations. By nature, these risks and uncertainties could cause actual results to differ materially from those indicated. Generally speaking, any statements using terms such as "will," "expect," "anticipate," or "may," or which otherwise predict or address future results or events, are likely to contain forward-looking statements. It is important to note that actual results may differ materially from what is indicated in any forward-looking statement. Readers should consider any forward-looking statements in light of factors that could cause actual results to vary. These factors are described in Spare Backups filings with the SEC, and readers should refer to those filings, including Risk Factors described in those filings, in connection with any forward-looking statements. The Company disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.