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How Social Media Star Mikayla Nogueira Turned 'an Itch to Do Something Bigger' into a Skin Prep Line (Exclusive)


Published on 2025-03-27 01:24:11 - People
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  • TikTok star Mikayla Nogueira has partnered with beauty entrepreneur Ani Hadjinian to launch Point of View Beauty, a five-product skin prep line.

Mikayla Nogueira, a prominent social media influencer known for her makeup tutorials, has ventured into the skincare industry with her new line, Circa 1976. Launched in collaboration with Clevr Beauty, this skincare line was inspired by Nogueira's personal skin struggles and her desire to create products that cater to sensitive skin. The brand name reflects her mother's birth year, symbolizing a personal touch and a nod to the era's beauty standards. Nogueira's transition from makeup to skincare was driven by her followers' requests for skincare advice and her own experiences with skin sensitivity. The line includes products like a gentle cleanser, a hydrating serum, and a moisturizer, all formulated to be inclusive and effective for various skin types. This move not only expands her brand but also fulfills her ambition to make a broader impact in the beauty industry.

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